New research from Clash-Media has found that over half of an average marketer’s budget is now dedicated to online marketing, writes Netimperative. The research shows that over 70% of firms use search engine optimisation, paid search and e-mail marketing. The use of offline marketing in general has decreased with only press and TV advertising showing […]
New research from Clash-Media has found that over half of an average marketer’s budget is now dedicated to online marketing, writes Netimperative. The research shows that over 70% of firms use search engine optimisation, paid search and e-mail marketing. The use of offline marketing in general has decreased with only press and TV advertising showing growth.
From Netimperative: http://www.netimperative.com, 13/06/2008
Clash-Media: http://www.clash-media.com