This video viral from Samsung shows promotes its latest smartphone/ tablet hybrid by showing that bigger is better… quite literally. The ad has already notched up over 2.5m YouTube views in less than 2 weeks. See why it’s our video viral of the week below…
The Samsung Galaxy Note is one large smartphone/tablet hybrid, so it only seems fitting that someone just as large would be caught using the device.
This video uploaded by techinvator on YouTube, shows an elephant named Peter using the device.
The video claims to be genuine (despite the elephant being a suspiciously dextrous artist and musician) and links to two ‘outtakes’, driving further engagement from the consumer.
The videos were created by The Viral Factory, who took the idea of ‘bigger is better’ (the Note is a tablet/smartphone hybrid) to Thailand so Peter could give it a try.