Web ad effectiveness ranked by format

Sep 14, 2009 | Uncategorized

Advertising effectiveness research reveals which formats achieve best uplift on key ‘awareness’ metric; biggest not always best; rectanges top charts, buttons score lowest, September 2009

Advertising effectiveness research reveals which formats achieve best uplift on key ‘awareness’ metric; biggest not always best; rectanges top charts, buttons score lowest, September 2009
Digital Strategy data - Web ad effectiveness ranked by format

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