Yahoo! is planning to launch Y Connect, letting users share content across multiple websites, in a similar way to Facebook’s connect platform. Facebook Connect has been a huge hit for Facebook allowing web users to login and comment on multiple websites with their Facebook ID.
According to a report in the Wall Street Journal, with Y Connect users will be able to do a similar thing by clicking on a Yahoo button allowing to then share it with contacts on Yahoo while content on non-Yahoo sites will be shared via Yahoo Pulse — the a hub connected to Yahoo Mail accounts.
19/10/2010
If successful, such connections could spur more activity on Yahoo sites and help the company better understand the interests of users and figure out which online ads are more likely to be effective.
In turn, websites that adopt Y Connect also would get additional information about their users from Yahoo, and provide them the convenience of registering and logging in with one mouse click.
To read the full WSJ article, click here.