AliExpress launches Tokyo Olympic games initiative
Chinese ecommerce giant AliExpress has launched of ONE FLAG, a global initiative which invites sports fans to submit photos to cheer for athletes during the Olympic Games Tokyo 2020.
Warner Music expands licensing deal with Tencent to crack China market
Warner Music has expanded its licensing agreement with Chinese media giant Tencent that will also see the companies collaborating on a new joint venture record label.
WARC: UK ad market to grow faster than China, US and Europe this year
The UK’s ad market is forecast to recover from Covid-19 faster than the US, China and the rest of Europe this year with the vaccine rollout and greater certainty around Brexit allowing an “overcorrection” despite continuing fragility.
Chinese entrepreneur Jack Ma ‘not been seen for two months’
Jack Ma, the Chinese tech billionaire behind ecommerce giant Alibaba, has reportedly not been seen in public for more than two months after criticising the Chinese government.
The year in review: The digital trends that shaped 2020
From the economic effects and catastrophic loss of life brought on by the pandemic to the growing climate emergency, 2020 was year many would want to forget. But beyond the tragedy and uncertainly there were many positive stories of unity against adversity – and the digital marketing sector was no different. We take a month-by-month look back at how advertisers and tech giants alike adapted to a year like no other.
Bigger than Black Friday: China’s Singles Day sets new online sales record
China’s Alibaba has revealed that orders on its ecommerce platforms during the Singles’ Day shopping extravaganza hit a record 498.2 billion yuan ($75.1bn).
Search marketing in China: How UK ecommerce brands can rank high on Baidu
Ecommerce brands can rank high in Baidu organic searches even if they link to blocked US sites such as Facebook and YouTube, with 75% of websites ranked in the top ten positions on Baidu are .com sites.
AliExpress debuts real-time livestreaming translation feature ahead of Singles Day shopping frenzy
AliExpress has unveiled a real time livestreaming translation feature to let merchants and live streamers to achieve international success in the 2020 11.11 Global Shopping Festival.
Global ecommerce trends: Most Brits expect economy to get worse in 6 months (but just 7% in China)
Nearly three quarters of Brits (74%) expect the economy to get worse in the next 6 months, compared to just 7% in China, but online grocery is booming worldwide, according to a new global study.
‘Nasdaq of the East’: Hong Kong launches share index of Asian technology giants
Hong Kong has launched The Hang Seng TECH Index, which tracks the 30 largest tech firms that trade in the city, including Alibaba, Tencent and JD.com.
Facebook, Google and Twitter suspend Hong Kong police help amid protests
Google, Facebook and Twitter and Telegram are among tech companies that are pausing processing requests for user data from Hong Kong law-enforcement agencies following China’s imposition of a national-security law on the city.
Top 20 Coronavirus ads in the world: Google Japan’s ‘Thank You’ tops list
A Google Japan advert is the most emotionally engaging Coronavirus campaign in the world, according to new research.
TikTok use soars in Western markets as locked-down teens turn to social media
TikTok usage has more than doubled its number of users since the COVID-19 outbreak, with one-third of 15-25-year-olds in western markets are using the social media newcomer.
Global 5G adoption remains positive despite pandemic
While the current health crisis and economic uncertainty will have short-term impacts on 5G adoption, the future for 5G remains bright, according new research.
Aardman takes Shaun the Sheep digital with Baidu and Nintendo partnerships
Animation studio Aardman has announced the evolution of its licensing programme with new digital partners for Shaun the Sheep.
Mobvista revamps mobile ad company under Nativex
Mobile ad tech firm Mobvista is upgrading to a group brand and restructuring its core businesses under the Nativex sub-brand.
WeChat ‘censored coronavirus-related messages’ since January 1st
WeChat, one of China’s most popular social media apps, started to censor messages about the coronavirus a week before officials acknowledged the virus, according to new research.
TikTok ‘to reach 10 million users in the UK by next year’
Social video app TikTok is forecast to surpass 10 million users in the UK by 2021, representing more than 1 in 5 Brits, according to new research.
Huawei partners News UK for app news service
News UK has integrated its content apps with Huawei to give consumers three exclusive features on the mobile giant’s AppGallery store.
Global esports trends: China dominates as Nordics lead Europe
Esports viewing is on the rise, but Western countries still lag far behind China, where over 1 in 4 Internet users watched esports games in the last month.
