May 9, 2014 | E-commerce and E-retailing, Mobile, USA
Amazon dominates the online retail market in the US, but Apple’s iTunes now generates more sales than Staples and Walmart on the web, according to new data. Part of Apple’s 24% increase last year (to $18.3 billion) is due to an accounting change: For the first...
May 9, 2014 | France, Regulation
Hackers have stolen the personal data of 1.3 million customers from the French branch of mobile network operator and internet service provider Orange. The hackers have access to names, email addresses and phone numbers. Orange France has been aware of the hack since...
May 8, 2014 | China, India, Latin America, Online advertising
The internet is closing in on three billion users, two thirds of which will be from the developing world, according to new research. The United Nations International Telecommunications Union said the figures will equate to around 40 per cent of the world’s...
May 8, 2014 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, UK
milk&more, a Dairy Crest group company focused on free doorstep delivery is improving the traditional daily milk and grocery delivery by developing a mobile optimised site for the first time. The site was developed in partnership with leader in mobile and...
May 6, 2014 | Mobile, USA
The most disruptive shift in the US digital media marketplace has been the shift from desktop to mobile platforms, according to new data from ComScore. This is evidenced by the fact that smartphone technology was introduced several years ago, yet this device, now...
May 2, 2014 | Online advertising, UK
The first kitemarks for brand safety online have been awarded today to 9 companies that meet industry-agreed standards to reduce the risk of ads being served next to inappropriate or illegal content online. The kitemarks have been awarded by the UK’s Joint Industry...
May 2, 2014 | Mobile, Social media, USA
As desktop usage has largely remained flat over the past year for top web properties, mobile usage continues to surge, according to new research from comScore. In fact, many of the major social networks are seeing far more traffic and time spent coming from mobile...
May 1, 2014 | Mobile, UK
Ad funded mobile network Samba has closed down after first launching two years ago, blaming “unsustainable data costs”. Samba functioned as a virtual mobile network operator that used the Three UK platform and claimed to offer the country’s first free Mobile Broadband...
May 1, 2014 | E-commerce and E-retailing, Mobile, UK
Over two thirds (68%) of 4G users feel that faster access to the internet encourages them to make more purchases from their smartphone, according to the latest consumer research from Voice of the Customer specialist eDigitalResearch and online retail body IMRG. IMRG...
Apr 30, 2014 | E-commerce and E-retailing, UK
A number of major UK banks have united for a new payment system that lets users transfer cash via their mobiles using just their mobile number and a password. Watch this video explaining how Paym works below (source: Daily Telegraph): The Paym service is initially...
Apr 30, 2014 | Australia and New Zealand, France, Germany, Mobile, UK, USA
Apple has performed strongly in the first quarter of the year, with sales bouncing back in Europe, Japan and Australia, but Android still dominates globally, according to new data. The study, from Kantar Worldpanel ComTech, found that across Europe, Android remains...
Apr 29, 2014 | Mobile, Online advertising, UK
Ad spend in the UK is forecast to surpass £20bn for the first time in 2015, driven by digital, according to new figures from the Advertising Association and Warc. Key findings from the report include: • Mobile will remain the fastest growing ad medium through 2015,...
Apr 28, 2014 | Facebook marketing, Marketing through gaming, Mobile, Social media, Twitter marketing, USA
This chart shows the breakdown of time spent on smartphones in the US. 86% of users time Is spent using apps with the remaining 14% of time taken up by browsers. Gaming is the number one time consumer with 32%. Interestingly Facebook accounts for 17% of smartphone...
Apr 28, 2014 | E-commerce and E-retailing, Online advertising, Search engine marketing, UK
This chart shows the % of UK consumers’ likelihood to purchase a new product when it is recommended by different sources. Recommendations from friends and family are the most effective in convincing UK consumers to purchase products with 68% of those surveyed...
Apr 25, 2014 | CPG, FMCG digital marketing food and beverages, Social media, Twitter marketing, UK
Cooking brand Lurpak has launched a major digital and experiential campaign taking place at London’s Waterloo station, to promote its new Cook’s Range. Three celebrity food ambassadors will aim to inspire visitors to start their food adventure, sharing twists, tips...
Apr 24, 2014 | Content marketing, CPG, E-commerce and E-retailing, Facebook marketing, FMCG digital marketing food and beverages, Online advertising, Online video, Social media, Twitter marketing, USA
Here are the top digital marketing data and case studies that caught our eye. What clients want from their agencies: Mobile marketing ‘changing ad relationships’ The rapid pace of mobile marketing innovation is changing the relationship between advertising agencies...
Apr 24, 2014 | Social media, Twitter marketing, USA, Viral and buyrals
A hashtag campaign started by the New York City Police Department has backfired after being inundated with photos of police brutality submitted via Twitter. Cops Got Everyone to Tweet Photos of Police Brutality Thanks to Their Failed #myNYPD Hashtag...
Apr 24, 2014 | E-commerce and E-retailing, India
One in 3 FMCG shoppers in India now adopt a multi-channel approach, going online first and then head to the stores to buy, according to new research. The study, from Nielsen, takes a close look at factors that influence buying in major product categories. Key...
Apr 23, 2014 | Regulation, Russia, Social media
The founder of Russia’s biggest social networking site VKontakte has been fired following an alleged censorship and surveillance row with the Russian government, with claims that allies of President Putin have now taken over his site. Durov claimed in a post on...
Apr 23, 2014 | Online video, UK
Just who is a typical UK YouTuber? Nearly one-fifth of those watching YouTube are watching less TV according to new research looking into the top myths and realities of users of the video sharing platform. The study, commissioned by Google, found 19% of YouTube...
