Jun 13, 2013 | Mobile, South Africa, WhatsApp
Smartphones are on the rise in South Africa. This infographic from InMobi,looks back to 2012 and illustrates how consumer behaviour in South Africa is shifting, as they become more reliant on their phones as their primary means of being connected. Smartphone...
Jun 11, 2013 | Argentina, Brazil, Chile, China, Colombia, Content marketing, CPG, E-commerce and E-retailing, India, Latin America, Mobile, Online advertising, Online video, Peru, Russia, South Africa
Global IP traffic is set to grow three-fold between 2012 and 2017, with some 3.6 billion internet users in 4 years time, according to research from Cisco. Watch this video from Cisco, featuring key highlights of the report below: According to the firm’s Visual...
Apr 23, 2013 | Australia and New Zealand, E-commerce and E-retailing, Mobile, South Africa
Technology appears to be playing a role in reversing the stereotype of the male dislike of shopping. As the number of people owning a smartphone continues to rise, research from Kantar Media’s Global TGI (www.globaltgi.com) reveals that men lead the way when it comes...
Apr 4, 2013 | Online advertising, Online video, Social media, South Africa
South Africans are reading fewer newspapers and magazines and watching less TV because they are spending more time online, according to a new study. The research, from the Digital Media and Marketing Association (DMMA), also indicates that three out of four South...
Mar 13, 2013 | Chile, China, India, Mobile, South Africa
This chart shows the growth of iOS and Android devices from January 2012 and January 2013. China no longer leads in terms of growth but still grew by 209% over the year. Colombia (278%), Vietnam (266%) and Turkey (247%) saw the highest amounts of growth over the...
Feb 27, 2013 | Online video, South Africa
This social media campaign from Cape Town Tourism invited users to take a virtual tour of the South African city, getting 350,000 highly engaged users in the process. See why it’s our video viral of the week below… Back in September 2012, Cape Town Tourism briefed...
Jan 16, 2013 | South Africa, Twitter marketing
To promote its new Etios car in South Africa, Toyota promised to make people smile. The Sweets for Tweets installation, created by HelloComputer and ThingKing, did just that by rewarding virtual smile tweets with real-life candy via a Wonka-like contraption. The...
Aug 6, 2012 | South Africa
The Middle East and Africa showed the most significant growth for all regions. Outdoor ad spend saw the biggest gain in the region with a 45.3% increase, the biggest increase of any ad spend in all regions analysed. View larger image
Jul 11, 2012 | India, South Africa
Facebook has launched its App Center in 8 countries, as the social network looks to boost its much scrutinised mobile business. The social network has rolled out the service in United States, Australia, Canada, India, Ireland, New Zealand, South Africa and the United...
Dec 20, 2011 | Brazil, China, Latin America, Mexico, South Africa
Over the next three years nearly half (48%) of all the world’s growth in ad expenditure will come from just ten developing markets, including China, Russia, and Indonesia, according to new research. The study, from ZenithOptimedia, predicts that the four BRIC markets...
Nov 22, 2011 | South Africa
The number of broadband connections over cellular networks in Africa will exceed 250 million by the end of 2015, according to a new report. The study, from Informa Telecoms & Media, found that the number of broadband connections over cellular networks in Africa...
Oct 18, 2011 | South Africa
Mobile is increasingly the primary platform for internet access, with 18% no longer using fixed-line to access the Internet at all, according to a new global survey. The Global Consumer Survey (GCS) report from MEF, the global community for mobile content and...
