Unseasonal drop in online delivery volumes in May
In May there was an unexpected slowdown in UK online retail volumes – as the unsettled weather and general election may have impacted upon shopper behaviour, according to data from the IMRG MetaPack UK Delivery Index. The decline in month-on-month sales of 2.9% was...UK ‘one of the most connected countries in the world’- Google
The UK is one of the most connected countries in the world, with 71% of Brits owning a smartphone compared to the European average of 61%, according to a major new study from Google. The findings, part of Google’s Consumer Barometer 2015, indicates that the average UK...Top 20 UK sites: Google and Facebook lead
Google, Facebook and BBC sites where most popular in the UK during April 2015, according to new research from comScore. More than 47.5 million UK unique visitors accessed the Internet in April 2015 across desktop and mobile (smartphone and tablet) platforms. 45.1...Youngsters ‘reject brands that don’t provide mobile apps’
The majority of 18-24 year olds are likely to switch providers if not provided with mobile apps or secure and transparent data handling, according to new research. The study, from EMC, quizzed youngsters on their standards over their suppliers in retail, financial...CRM trends: Most consumers feel brands misunderstand them online
Consumers in the UK and France are growing increasingly frustrated by brands that fail to understand them on digital channels. with four fifths switching suppliers if brands do not correct their mistakes, according to new research. The study, from Eptica, found that...Top UK sites in March 2015: Google, BBC and Facebook lead
More than 47.5 million UK unique visitors accessed the Internet in March 2015 across desktop and mobile (smartphone and tablet) platforms, with Google sites such as YouTube and Gmail leading the way The data, from comScore. Indicates that 45.1 million visitors...UK election: Which party website has the best performance?
As the UK general election looms, the SNP has the best performing website while UKIP and Labour are lagging behind, according to new research. The study, from Dynatrace (formerly Compuware APM) looked into how each of the main UK political parties are faring in the...UK ad spend hits four year high as digital dominates
Digital ad spend grew 5.8% increase in 2014, with digital now accounting for most investment, according to new research. The data, from the Advertising Association and Warc, indicates that UK advertising grew at its highest rate since 2010 last year, increasing 5.8%...Just 1 in 10 Brits could ‘live without broadband’
Only one in ten UK broadband users say they could live without access to the internet, according to 2,000 respondents surveyed by broadband, TV and mobile comparison site Cable.co.uk. Key findings: • Just 10% of UK broadband users say they could live without broadband...Email ads ‘make £38 for every pound spent’
Despite the surge of social media and chat apps, email marketing is making a comeback, with new research suggesting firms are reaping the rewards of better technology. Return on Investment (ROI) for UK email campaigns rose 53% to an average of £38 for every £1 spent...UK digital ad spend growth to outpace US and Europe
UK ad spend is forecast to rise 5.4% in 2015, 60% faster than in US and Western Europe, according to new research. The latest Advertising Forecast from research group Strategy Analytics predicts that nearly £8bn will be spent on digital advertising this year. The UK...Only 18% of Brits have ever read a party manifesto
Despite last week’s UK media frenzy around manifesto launches, only 18% of Brits have ever read through any party’s manifesto, according to new research. The study, from digital product and service studio 383, found that fewer than 1 in 5 British adults (18%) have...UK ecommerce growth slows to single digits for first time
UK online sales grew just 9% in March and 11% on February 2015, meaning that the Index has recorded only single-digit growth for each month in Q1 2015 – the first time this has happened in any quarter. The data, from the IMRG Capgemini e-Retail Sales Index reveal that...Top smartphone and tablet destinations in the UK
Google Sites ranked as the top smartphone property reaching 28.3 million users across browser and apps, equivalent to 98.4 percent of the total smartphone population in January 2015, according to new research looking into the Top smartphone and tablet destinations in...Mobile now accounts for 23% of UK digital ad spend
The average UK household now owns 7.4 devices that connect to the internet, leading to a huge rise in digital ad spend driven by mobile, according to new research. The study, from the IAB, found that this rise in digital technology in homes has driven advertisers to...Twitter solves problems with crowdsourcing #PoweredByTweets challenge
Twitter is launching a nationwide design competition called #PoweredByTweets: The Challenge, open to anyone across the UK. Twitter wants members of the British public to come up with an idea that either solves a problem using Twitter or “creates something...Global ad spend trends: Mobile to account for half worldwide spend by 2016
Mobile ad spend is forecast to top $100bn worldwide in 2016, accounting for more than half of the digital market, according to new research. The study, from eMarketer, also indicates that US and China will account for nearly 62% of global mobile ad spending next year....Top 20 UK sites: News outlets get mobile boost
News sites including BBC, Mail Online, and Trinity Mirror are now getting much higher mobile audiences than on desktop, according to new research looking into the top 20 UK sites online. The study, from comScore, indicates that 44.7 million visitors the Internet via...Top 50 online retailers in the UK: Travel companies Ryanair and Expedia take off
Travel companies saw a rise in popularity online during February 2015, while clothing retailers fared less well, according to new research looking into the top 50 online retailers in the UK.