Most Brits ready to return to high street retail (but buying overtakes browsing)
Ecommerce has boomed during the coronavirus pandemic, but the majority of UK consumers are ready to return to bricks-and-mortar stores, according to new research.
Budweiser celebrates football’s return with stadium billboard selfies
Budweiser is marking the return of top flight football in the UK with three new initiatives, resurrecting its ‘Whassup’ commercial, an Uber Eats promo and a social media campaign that uploaded fan selfies onto stadium billboards during matches.
UK contact-tracing app delayed until winter due to ‘technical’ and privacy issues, says health minister
The UK government’s contact-tracing app will not be ready before winter, a health minister has said, despite initially being promised to go live in mid-May.
B2B sector unites to form first Code of Conduct to cement industry best practice
The B2B marketing industry has united to draw up a Code of Conduct for both agencies and clients in an industry-wide collaboration, with agencies Ogilvy, Octopus Group, Omobono, Gilroy and Sojourn Solutions signing up to the code,
TikTok use soars in Western markets as locked-down teens turn to social media
TikTok usage has more than doubled its number of users since the COVID-19 outbreak, with one-third of 15-25-year-olds in western markets are using the social media newcomer.
Most Brits say lockdown has changed how they will shop in future
As the UK starts the ease shopping restrictions after the ovid-19 lockdown, the majority of Brits have admitted they plan to change how they shop in the future, with more staying with online shopping despite finally having the option to go to physical stores.
Covid-19 and ecommerce: report highlights 7 steps for change
The global disruption caused by Covid-19 has provided the ecommerce industry with a “once in a lifetime” opportunity, but digital-first businesses must be agile and embrace change in order to continue capitalising on this retail evolution, according to a new report.
England’s ‘non-essential’ shops open doors after 2 and a half months
Non-essential shops in England have been permitted to reopen their doors today, for the first time since March amid the Coronovirus pandemic, but many small retailers fear for their survival amid a boom in online sales and new social distancing rules.
Automotive, fashion and jewellery enjoy a boost in online revenue as consumers prepare for their return to the office
As lockdown lifts gradually across the UK, new data reveals that automotive, fashion and jewellery retailers saw online revenues recover over the course of May.
Shoppers reveal post lockdown spending priorities: Fashion, beauty and live show treats
Brits plan on spending money on treats, driving more and more window shopping as the lockdown slowly eases across the country, according to new research.
TabMo links in-store visits to ad activity with new tool
Mobile adtech firm Tabmo has launched a tool, called In-Store Impact, that provides brands and retailers with real-time data on the increase in physical store visits generated by their advertising activity.
UK supermarkets ‘back to normal’ as Sainsburys promotions rise 13%
Sainsbury’s has increased its promotions by 18% in the last week ending 7th June 2020, now running 13% more promotions than it did in January, signally a ‘return to normal’ for the retailer following the COVID-19 pandemic, according to new data.
Global digital use trends: Brits lead US and Europe but distrust grows
Britain is leading digital acceleration in terms of adopting new technology, but the fear of fake news has increased, according to new research.
Disney+ overtakes Now TV to become third-largest video streaming service in the UK
Just weeks after its launch in the United Kingdom, Disney+ in April emerged as the country’s third-largest subscription video on demand (SVOD) player, with 4.3 million subscribers.
Worst 15 jargon words of 2020: ‘Curated’, ‘ideation ‘and ‘the new normal’ top list
‘Circle back’, ‘reach out’ and ‘disambiguate’ are among the most annoying overused phrases in business, with a number of pandemic-related buzzwords already making the list, according to new data.
“Please don’t buy our tea”: How one brand sparked a Twitter storm over BLM support
Yorkshire Tea has shown it’s support for the Black Lives Matter movement by telling a right-wing YouTuber ‘please don’t buy our tea again’, resulting in much support and controversy amid global protests over racial discrimination.
Customer experience crucial to capitalising on consumers Covid-19 influenced shift online
Delivery costs, returns, and frictionless payment and data-capture processes are the critical touchpoints for retailers to finetune to provide an excellent customer experience (CX) online, according to a new report.
Broadband firm KCOM works with Jaywing for first ad post lockdown
Hull-based broadband provider KCOM has today launched ‘Bigger than broadband’ an integrated brand campaign which celebrates the community spirit of the people of Hull and East Yorkshire during lockdown.
Nike tweets ‘Don’t do it’ amid global BLM protests
Nike has released a new advert in response to the Black Lives Matter protests with the slogan: “Don’t Do It”.
Online retail sales reach 12 year high
Online retail sales growth was up an astonishing +32.7% in May, the highest annual result since March 2008, according to new data research.
