Oct 29, 2015 | Digital marketing skills, Regulation, UK
Over 230 founders and investors in the UK have written an open letter to Prime Minister, warning that cracking down on skilled immigration “could put Britain’s digital economy at risk”. Over 230 startup founders and investors, including Martha Lane Fox and the...
Oct 23, 2015 | Regulation
A ransom demand has been received by ISP TalkTalk following a major cyber attack in which hackers may have seen sensitive customer data. Credit card and bank account details could have been stolen in a “significant and sustained” attack on the TalkTalk...
Oct 23, 2015 | Online advertising, Regulation
The UK’s Joint Industry Committee for Web Standards (JICWEBS) has announced the next stage in the move to tackle online ad fraud. The online ad trading watchdog has published a report describing the different types of potential online ad fraud. Titled “UK Traffic...
Oct 22, 2015 | Regulation
Retailers are struggling to understand where personalisation ends and privacy infringement begins, according to new research. The report, “Privacy Please: Why Retailers Need to Rethink Personalisation,”, from Capgemini Consulting reveals that consumers worldwide are...
Oct 20, 2015 | E-commerce and E-retailing, Regulation
Amazon is taking legal action against more than 1,100 people for allegedly posting fake reviews on its website in return for $5 payment. The online retailer’s lawsuit, filed in a state court in Seattle, cites 1,114 defendants for “tarnishing Amazon’s...
Oct 19, 2015 | Online advertising, Regulation
In a surprising U-turn, the Interactive Advertising Bureau has admitted it has cared too much about revenues and too little about user experience and needs to accept blame for the rising popularity of ad blockers. In response, the ad watchdog is launching a new...
Oct 15, 2015 | Regulation
There were 2.5 million cyber crimes and 5.1 million frauds reported in the UK last year, the first time these offences were calculated in official estimates by the Office for National Statistics. Put together, the two measures show a 107% increase on last year when...
Oct 12, 2015 | Email marketing, Regulation
LinkedIn has been forced to $13m to settle a class-action lawsuit filed in a California District Court in US over allegations of spam. The suit, filed in 2013, accused LinkedIn of sending unsolicited invitation emails to potential users by using email contacts lists...
Oct 12, 2015 | Facebook marketing, Regulation, Social media, UK
Facebook has defended paying just £4,327 in UK corporation tax for the whole of last year, saying it operates within the law. The amount is less than the average UK worker, who with an annual salary of £26,500, would contribute a total of £5,393 through income tax and...
Oct 8, 2015 | Regulation
In a dramatic judgement, the European Court of Justice has struck down the Safe Harbour agreement that has allowed companies to transfer data to the US. But while the ruling has potentially serious impact in the long term, marketers don’t need to panic just yet. While...
Oct 6, 2015 | E-commerce and E-retailing, Online advertising, Regulation, Search engine marketing
Europe’s biggest airline Ryanair has hit out at Google for “misleading” search ads sending searchers to third-party booking sites and is calling on the search giant to enforce advertising transparency. In a press release, the airline points to a...
Sep 30, 2015 | Content marketing, Online advertising, Regulation
The Internet Advertising Bureau (IAB UK) has released a set of guidelines to help the marketing industry provide more transparency to consumers around digital advertorials. The guidelines provide advertisers, publishers, agencies and advertising technology companies...
Sep 29, 2015 | Online advertising, Regulation
As ad blocking becomes more common, Unruly has launched a new video lab designed to help advertisers tackle the increase in this type of software that’s proving a headache for marketers. The “Future Video Lab”, based at the video ad tech company’s US HQ in New...
Sep 24, 2015 | Online advertising, Online video, Regulation
Google has been accused of charging AdWords advertisers for YouTube clicks even when its own systems have correctly identified the viewer as a bot, according to new research. A group of European researchers behind the study carried out an experiment in which they...
Sep 22, 2015 | France, Regulation, Search engine marketing
A French privacy watchdog has rules that Google should extend its Euopean ‘right to be forgotten’ ruling to the rest of its search engines worldwide. In a press release, the Commission nationale de l’informatique et des libertés (or CNIL) upheld its decision earlier...
Sep 21, 2015 | Online advertising, Regulation
AVG has been criticised for its recently updated privacy policy, letting the computer security firm keep the browsing history of its users and sell that information on to third parties. The new policy comes into effect until the 15th of October and has already caught...
Sep 17, 2015 | Mobile, Regulation, Russia
Russia’s anti-monopoly watchdog has accused Google of abusing its dominant position in the market by forcing phone-makers to pre-install its apps on Android phones. The firm could face penalties of up to 15% of its 2014 revenue in Russia. The case was originally...
Sep 14, 2015 | Mobile, Online advertising, Regulation
If you’re an advertiser, Apple is about to make your job more difficult. The latest IOS 9 for iPhones and iPads allows mobile ad blocking and introduces a Flipboard-style news aggregator that favours iAds over rivals. We look at the implications as Apple changes the...
Sep 11, 2015 | Mobile, Regulation
The UK government has launched a national programme called IoTUK which it said will “amplify” the UK’s Internet of Things (IoT) capability. IoTUK will be all about pushing IoT entrepreneurship, the government said, and will collaborate with...
Sep 9, 2015 | Online advertising, Online video, Regulation
In a controversial move, Google has introduced a new extension to its Chrome browser that prevents AdBlock plus users from skipping YouTube ads. You have never known terror until you experience the moment when you realize AdBlock no longer works on YouTube.—...
