• How we help
    • All teams
    • Helping CEOs & leadership teams
    • Helping CMOs & marketing leaders
    • Helping marketing directors & teams
    • Helping learning & development teams
    • Helping start-ups and investors
    • Helping internal communications & HR teams
  • About
    • All topics
    • Transforming government
    • Transforming industry
    • Transforming education
    • Senior team
    • Press centre
    • Social responsibility grants
    • Publishing team
    • Careers
    • Office locations
    • Support for suppliers
    • Contact us
  • Solutions
    • Overview of solutions
    • Covid solutions
    • Marketing transformation
    • Digital transformation
    • Digital marketing roadmaps
    • Ecommerce sales strategy
    • Marketing leadership workshops
    • Digital marketing audits
    • Marketing audits
    • Newsletters & email briefings
    • In-company conferences & events
    • Elearning design & build studio
  • Training
    • Most popular courses
      • Leadership, strategy & transformation
      • Customer journey & marketing ecosystem
      • Insight & behaviour
      • Digital media planning & buying
      • Digital marketing analytics, metrics & KPIs
      • Executive coaching
    • Covid solutions
      • Content strategy & content marketing
      • Digital advertising & creative
      • Web experience & UX design
      • Search: strategy, SEO and paid
      • Relationship marketing & loyalty
      • Social media content & advertising
    • Ecommerce strategy & operations
      • Introduction to digital marketing
      • Social media engagement, conversion mgt
      • Test & learn plans
      • Digital marketing regulation, brand safety
      • Elearning design & build studio
  • Sectors
    • Examples of specialisms
    • Automotive
    • Business to business services
    • CPG / FMCG
    • Financial services
    • Hotels and hospitality
    • Pharmaceutical and healthcare
    • Sports brands and clubs
    • Government
    • Charities & NGOs
    • Industry associations
    • Education
    • Media & publishing
  • News
    • Today’s news
    • Case Studies
    • Ads
    • Content
    • Social
    • Transformation
    • Ecommerce
    • Regulation
    • Industries
    • Countries
  • Team
    • Meet the senior team
    • Danny Meadows-Klue
    • Peter Mazurkiewicz
    • Gavin Sinden
    • Ros Walker
    • Viv Cole
    • Tim Faircliff
    • Jo Hyder
    • Phil Jarratt
    • Puay Chin Tan
    • Kevin Madden
    • Piers Russell-Cobb
    • Gail Sinden
    • Beverly Barker
  • Help
    • All topics
    • Contact us
    • Client support
    • Office locations
    • Careers
    • Press centre
    • Research partners
    • Accessibility statement
    • Support for suppliers
    • Brand centre
  • Ads
    • Paid search
    • Programmatic
    • Ad tech
  • Content
    • Content marketing
    • Viral and buyrals
    • Online video
    • SEO
    • Gaming
  • Social
    • Social media
    • Facebook
    • Instagram
    • Twitter
    • WhatsApp
  • Transformation
    • Artificial intelligence
    • AR
    • Mobile
    • IoT
    • Lessons of lockdown
    • Digital platforms update
    • Skills
  • Ecommerce
  • Regulation
  • Industries
    • CPG
    • Clothing
    • Healthcare
    • Motoring
  • Countries
    • UK
    • USA
    • China
    • Russia
    • India
  • Case studies
  • Today’s news
  • Ads
  • Content
  • Social
  • Ecommerce
  • Regulation
  • Transformation
  • Countries
  • Case Studies

European web trends: Russia has biggest audience as Yandex captures 10% of search market

Mar 25, 2013 | France, Germany, Online advertising, Russia, Search engine marketing, UK

Russia has Europe’s largest internet audience, whilst Turkey counts the youngest users and the Netherlands has the highest market penetration, according to new data. The study, from comScore’s 2013 Europe Digital Future in Focus report, identifies the prevailing...

Actions taken after mobile search

Mar 22, 2013 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, Mobile, Search engine marketing

73% of mobile searchers trigger additional actions and conversions. This data shows that the most popular action after conducting a mobile search is to continue researching (36%). However, 25% of the searches conducted resulted in a visit to a retailer’s...

Mobile search habits by location and context

Mar 22, 2013 | Mobile, Online advertising, Search engine marketing

Conducting mobile searches whilst in store is the most popular action taken by the sample group. The opportunity to conduct searches whilst shopping provides peopel with the opportunity to make more informed decisions. Restaurant searches were the only term that...

Google adds GIF search: Animated images get their own filter

Mar 21, 2013 | Search engine marketing

Google has added a new filter to its image search that lets users quickly look for animated GIFs. GIF image files are a series of looping images that together look like a short video clip, commonly used in traditional banner ads and chat forums. Starting today, when a...

Paid search ‘a waste of money’ for big brands (according to eBay)

Mar 15, 2013 | E-commerce and E-retailing, Search engine marketing

eBay has courted controversy by claiming that paying for search ads has little effect on sales for large companies, according to its own research. View larger image The eBay study, presented at an economics conference held at Stanford University, found that most...

Most mobile searches ‘convert in first hour’

Mar 15, 2013 | Mobile, Search engine marketing

Over half (55%) of mobile searches that resulted in a conversion happened in less than an hour, according to new research from Nielsen and Google. View the embedded report below: The study found that although most mobile searches are occurring in the home (68%) or at...

Google fined £4.6m for Street View data snooping

Mar 14, 2013 | Regulation, Search engine marketing

Google has been forced to pay £4.6m to US authorities after it collected people’s personal information, including emails, passwords, web histories as it compiled data for its Street View mapping service. The company intercepted the information through home...

10 online shopping trends for Mother’s day

Mar 7, 2013 | E-commerce and E-retailing, Search engine marketing

With Mother’s Day fast approaching, how is digital media affecting the UK’s gift buying habits? Experian has used Hitwise data to pull together ten online facts for retailers and marketers. 1. 11% of all Mother’s Day UK searches include the word ‘when’. It’s Sunday 10...

UK car insurance: Go Compare tops Google ad listings

Mar 4, 2013 | Search engine marketing

Go Compare has held on to its lead in Google advertising listings for car insurance despite Google’s share of search visibility for car insurance in Paid Media having increased on the previous quarter, and rival comparison sites having likewise grown their share of...

Top 20 most visible paid search advertisers (and SEO brands) on Google UK

Mar 1, 2013 | Search engine marketing

Amazon dominates the paid search ads on Google UK, by far more visible in results pages than its closest rivals Ask and Booking.com, according to new research. The findings come from a study by search and social analytics software provider, Searchmetrics which has...

2 in 5 web users ‘unaware that Google Adwords are adverts’

Mar 1, 2013 | Online advertising, Search engine marketing

Up to 40% of web users are unaware that the Google Ads above their search results are paid-for advertisements, according to new research. The findings, from usability consultancy Bunnyfoot, came from research while conducting an end-to-end customer experience research...

SEO mystery: Interflora vanishes from Google search after Valentine’s promotion

Feb 28, 2013 | E-commerce and E-retailing, Search engine marketing

Interflora has disappeared from the front page of Google’s natural search results, fuelling speculation that the florist has breached the search engine’s guidelines. As of today (28th February) the Interflora website is still not ranking on Google for key phrases...

Online privacy guidelines: Do you know who knows you? (video)

Feb 28, 2013 | Facebook marketing, Online advertising, Online video, Regulation, Russia, Search engine marketing, Social media

This video takes a look at the EU’s laws on personal data protection and some of the online privacy guidelines and best practices in this field. The BEUC, The European Consumer Organisation in Brussels gives here an overview of the types of very personal digital data...

How to make Google Shopping’s paid service work for you [Infographic]

Feb 26, 2013 | Online advertising, Search engine marketing

With paid Google Shopping being rolled out in the UK and free Google Shopping listings being gradually phased out over the next few months Return on Digital offer a mini guide on how you can use this change to get ahead of your competition. Google Shopping is moving...

Digital fashion trends: ASOS and Debenhams top search visibility

Feb 25, 2013 | CPG, Search engine marketing

The battle for the online customer was evident at London Fashion Week, as leading fashion retailers moved well past physical audiences to showcase their latest collections in a bid to grow their online footprint. New research indicates that ASOS and Debenhams are...

Google begins first public trial of augmented reality glasses

Feb 21, 2013 | Content marketing, Online video, Search engine marketing

Google has unveiled further details of its upcoming augmented reality eyewear, dubbed ‘Google Glass’, along with a competition allowing the public to test the device for the first time. The firm has uploaded a new YouTube video showing the specs in action, with an...

Mobile trends- ‘One third of UK traffic now from smartphones or tablets’

Feb 18, 2013 | Mobile, Online advertising, Online video, Search engine marketing, Social media

Brits spend more time online than any other European country, with one third of traffic now coming from smartphones or tablets, according to a new report from ComScore. The findings from part of comScore’s new 2013 UK Digital Future in Focus report, which looks at...

Digital ad budget breakdown: US

Feb 15, 2013 | Online advertising, Online video, Search engine marketing, Social media

This chart shows where brands are planning on spending their digital ad budgets. The majority of digital ad spend will be on display ads (41%). Surprisingly more investment will be made on search (19%) and video (14%) than social ads (10%) this year. View high quality...

Tablets ‘to account for 20% of Google ad revenue in 2013’

Feb 14, 2013 | Mobile, Search engine marketing

A surge in tablet use will push Google’s US mobile revenue to $9.9bn this year, a massive leap from the $5.8bn generated in 2012, according to a new report. The study, from search ad technology provider Marin Software, forecasts that tablets will drive 20% of Google’s...

Google ‘pays Apple $1bn to be default search’

Feb 13, 2013 | Mobile, Online advertising, Search engine marketing

Google will start paying Apple up to $1 billion a year for the right to the be default search engine on iPhones, iPads and the iPod touch, according to a news report. Business Insider quotes Scott Devitt of Morgan estimating that Google could be paying Apple up to $1...
Page 34 of 40« First«...1020...3233343536...40...»Last »

Latest news

  • Seasonal marketing campaign tips
  • How to create seasonal marketing campaigns online
  • Seasonal marketing campaigns. How to build your team’s skills…

Trending topics

croatia Coronavirus Agency adv automotive adobe adspend con broadband adt comScore ai CX apps according to new research. content China adtech christmas. video consumer insight chri Australia charity adidas BBC Brazil AR Apple and this all stems from their demand for the truth CSR Amazon Africa Alibaba blogging CRM Clothing Cannes Christmas advertising analytics agencies Asia Pacific audio Android brands

All topics

Previous editions

Home
Strategy solutions
Training
Sectors

Team
News
About us
Help centre

Hello@DigitalStrategyConsulting.com
+44 20 7244 9661
Digital-Strategy-Consulting
@DigiAcademy

© Digital Strategy Consulting Ltd 2000 – 2024

It’s cookie time! We use cookies to improve this website and your overall experience. You can accept them or choose other options… Accept all cookies Reject all cookiesCookie settings
Privacy & Cookies Policy

Privacy overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
CookieDurationDescription
__cf_bm30 minutesThis cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
__lc_cid2 yearsThis is an essential cookie for the website live chat box to function properly.
__lc_cst2 yearsThis cookie is used for the website live chat box to function properly.
__oauth_redirect_detectorpastThis cookie is used to recognize the visitors using live chat at different times inorder to optimize the chat-box functionality.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
_ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_ga_P2X7Y5332K2 yearsThis cookie is installed by Google Analytics.
_gat_gtag_UA_3246106_11 minuteSet by Google to distinguish users.
_gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT
Powered by CookieYes Logo