WhatsApp fights fake news with message forwarding restrictions
WhatsApp is limiting the number of times a message can be forwarded on in a bid to combat the spread of fake news.
Social media trends: What are people posting on their timeline?
Images (69%) are the most popular content type that people post on social media, followed by life updates/announcements (47%) and videos (46%), according to new US-based research.
Kingston rolls out eSports gaming campaign with Post Malone
HyperX, the gaming division of Kingston Technology Company has launched a new ad campaign featuring music and web stars.
Snoop Dogg becomes a shareholder in Klarna, transforms into ‘Smoooth Dogg’
Payment provider and bank, Klarna, has collaborated with rapper and global pop culture icon, Snoop Dogg, to bring Klarna’s concept of “smoooth” to the next level.
Top 10 YouTube ads of 2018: German property site pips Nike and John Lewis
YouTube has released its overall 2018 EMEA ads leaderboard, with an ad for a German property search website beating Nike and John Lewis for most engagement this year.
IPA Bellwether: UK marketing budgets flatline as Brexit bites
After six consecutive years of growth, UK marketing budgets have finally stalled in the final quarter of 2018, according the latest IPA Bellwether report.
Nearly 15% of job seekers use social media to land a new job
Job seekers rely on a mix of digital platforms and traditional methods to find their next job, a new survey finds.
‘Pop and Fizz’: Pepsi gets new tagline in brand repositioning drive
Pepsi has launched a new global tagline, ‘For The Love Of It’, as the FMCG giant brings the focus of its marketing back to the product.
Twitter reveals ‘Ice Breaker’ tool to encourage more positive debates
Twitter is launching new tools designed to encourage healthy debate the platform, including an ‘Ice Breaker’ function, as the social network looks to tackle abuse on the platform.
Just 1 in 10 have plan for online presence after they die
Only 1 in 10 have accounted for all of their online assets, and nearly half (47%) haven’t accounted for any at all, according to new research.
The year in review: 17 biggest digital trends of 2018
2018 was another big year for digital marketing, with the rise of voice search, AI going mainstream and Walmart buying FlipKart. This was the year that Spotify went public, Huawei overtook iPhone and a video game sparked a dance craze. In this special report, we’ve identified 17 of the biggest trends of the year.
How fintech firm ANNA made a debit card that ‘miaows’ like a cat
ANNA Money created a debit card linked to an app that miaows when you spend money, designed to help business owners keep on top of their spending.
Monsoon boosts website dwell time 29% with shoppable social function
Monsoon is experiencing an increase in website dwell time following the launch of shoppable social technology on Facebook, Instagram and Twitter.
Facebook traffic plunges as people flock back to YouTube- study
Facebook has been losing US users over the last two years as they flock to rival services such as YouTube, according to new research. The market leading social network has seen a decrease of 3.8 billion visits over the last two years, according to a study by a market...WhatsApp debuts paid-for business tools (and plans ads)
WhatsApp has launched a pay-to-use tools for businesses to communicate with their customers, as the chat app also plans to run ads on the platform later this year.
Facebook sees ad spend boom despite data scandal
Disproving sceptics predicting a doomsday scenario for Facebook has seen a 19% increase in ad spend on its core platform and Instagram quarter-over-quarter and a 48% increase year-over-year, according to new research.
Mary Meeker’s Internet trends: the 2018 ‘privacy paradox’
There’s a “privacy paradox” surrounding data collection for profit, where data needs to be used to enrich people’s experiences without betraying their trust, according to the annual report from digital guru Mary Meeker.
The big 6 trends from Facebook’s F8 event: VR sale, Watch Party and a clear history tool
Facebook unveiled a raft of new features during its annual F8 conference this week, including a dating service and its standalone VR device going on sale, but the conference was overshadowed by continuing controversies at the company.
WhatsApp raises minumum age limit to 16 in the EU
WhatsApp is banning under-16s from using its platform in the European Union, as the Facebook-owned messaging service looks to comply with upcoming new data privacy rules.
WhatsApp gets first update since Facebook privacy scandal
WhatsApp has got a new tool that lets users recover media that they had previously deleted, including pictures, GIFs, documents or voice messages, but only for Android users.
