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Ford teams with Vodafone for 5G electric vehicle production

Jun 25, 2020 | IoT, Marketing transformation, Motoring, UK

Ford is working with Vodafone Business to unlock the potential of 5G to future-proof electric vehicle production.

Uber cuts 3,000 more jobs as gig economy suffers in lockdown

May 19, 2020 | IoT, Skills

Uber is cutting a further 3,000 jobs as the ride hailing app is hit by the second wave of major lay-offs at the company in just two weeks.

‘More human’: Facebook creates chatbot from 1.5bn Reddit posts

May 5, 2020 | Artificial intelligence, IoT, Mobile, Social media

Facebook has launched the largest ever open-domain chatbot, called Blender, which it claims is able to demonstrate empathy, knowledge and personality and is better than ones created by rival Google.

12 jobs for the future: From virtual teachers to machine personality designers

May 5, 2020 | AR, Artificial intelligence, IoT, Marketing transformation, Mobile, Skills, VR

As technology and automation continues to advance at a staggering rate, the job sector will too, quickly adapting to support breakthroughs across industries. New research looks at 12 types of jobs that don’t exist yet, but could be crucial roles in the coming decades.

EU hosts hackathon to fight vs COVID-19

Apr 27, 2020 | IoT, Marketing transformation, Uncategorized

The EU has hosting an event inviting the tech industry to create and pitch new ways to use digital to combat the spread of Coronavirus.

Hitachi buys German automotive device software developer seneos

Apr 27, 2020 | IoT, Marketing transformation

Hitachi Automotive Systems has completed the acquisition of all shares of seneos, a German automotive device software developer.

Top 10 brands for audio ads: Mastercard takes top position ahead of McDonald’s

Apr 14, 2020 | Content marketing, IoT, Marketing transformation, Online advertising

Mastercard, Shell and Apple are the top three brands in terms of effective audio campaigns, while McDonald’s, Disney and Intel fell compared to last years rankings, according to new research.

Tracking tech monitors effectiveness of social distancing measures at St Pancras Station

Apr 2, 2020 | IoT, UK

Real-time passenger data from St Pancras station has been monitoring the effectiveness of coronavirus social distancing measures.

Alexa and Google get Midwife Voice Skill from Tommy’s and Mindshare

Mar 26, 2020 | IoT, Search engine marketing

WPP global media agency Mindshare is launching a Midwife Voice Skill as part of its partnership with pregnancy and research charity, Tommy’s.

Amazon to sell cashier-less tech to rivals

Mar 16, 2020 | E-commerce and E-retailing, FMCG digital marketing, FMCG digital marketing food and beverages, IoT, Marketing transformation, USA

Amazon is to launch a new business line that sells the technology behind its cashier-less convenience stores to other retailers.

Smart ID: iProov provides biometric technology for Estonia’s digital identity programme

Mar 3, 2020 | IoT, Marketing transformation, Regulation

Secure authentication provider iProov has taken its technology live in Estonia’s state-certified digital identity programme.

Go Grocery: Amazon Go expands to full size supermarkets in US

Feb 25, 2020 | CPG, E-commerce and E-retailing, IoT, Marketing transformation, USA

Amazon has launched its first Amazon-branded supermarket called Go Grocery, located in the online retail giant’s home city of Seattle.

SharpEnd gets funding boost for IoT connected packaging

Feb 25, 2020 | IoT, Marketing transformation, Mobile

SharpEnd, a London-based Agency specialising in IoT, has signed a strategic partnership with Guala Closures Group, a world-leading manufacturer of closures for spirits and wine, and pioneer in connected caps.

Cars of the future: No driving seat and a built in mattress by 2050

Feb 21, 2020 | IoT, Marketing transformation

Auto Trader has worked alongside a futurologist to reveal its predictions for what the 2050 car will look like, predicting the technological developments and social functions of cars in the future.

Which smart home products will Brits own in 2020?

Feb 14, 2020 | AR, Artificial intelligence, IoT, Marketing transformation, Mobile, Skills, UK

Smart thermostats are the most popular IoT device that Brits want for their home, ahead of a smart doorbell, according to new research.

Mobile World Congress cancelled over coronavirus fears

Feb 13, 2020 | Ad tech, AR, Artificial intelligence, IoT, Marketing transformation, Mobile, Mobile, Online advertising, Skills, VR

The Mobile World Congress (MWC) in Barcelona has been cancelled after a growing number of firms pulled out over coronavirus fears.

Hiscox insurance launches smart tech to spot water leaks

Feb 11, 2020 | IoT, UK

Specialist insurer Hiscox has partnered with LeakBot, the smart water leak alarm, to provide its leading leak detection system to customers.

Nearly one third of UK consumers don’t own smart tech devices (and they don’t want ads)

Feb 7, 2020 | Ad tech, IoT, Marketing transformation, Mobile

While people are confident in using smart tech, a good proportion simply don’t want to invest in it yet, according to new research.

UK Gov takes ‘Go Ultra Low’ campaign to Alexa and Google Assistant with Wavemaker

Feb 7, 2020 | IoT, Marketing transformation, Online advertising

Go Ultra Low, the joint government and industry campaign to promote the uptake of electric vehicles, has launched its new Electric Vehicles Voice App developed by Wavemaker.

Case study: Isbank virtual banking bot boosts brand awareness and transactions

Feb 6, 2020 | Artificial intelligence, E-commerce and E-retailing, IoT, Marketing Case Studies, Marketing transformation, Mobile

Isbank became the first Turkish bank to offer a chatbot to provide one-on-one financial assistance to its customers. This case study looks at how the creation of AI-based personal assistant named “Maxi” grew its app users by 2 million in just 5 months.

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