Feb 13, 2014 | E-commerce and E-retailing, Mobile
New research released today has revealed how mobile shopping is taking off among UK consumers: four out of ten smartphone owners (42%) have bought something on their phones – and they spent an average of £199 over 2013. It also found that five years ago the average...
Feb 12, 2014 | Mobile
Virgin Atlantic staff are being equipped with Google Glass and Sony Smartwatches to help keep passengers up-to-date with information and aid with translation issues. Concierge staff in the airline’s Upper Class Wing at London’s Heathrow Airport will be using wearable...
Feb 11, 2014 | Marketing through gaming, Mobile
The growing trend for ‘freemium’ mobile games has come under more scrutiny this week, as Electronic Arts sparked criticism from customers that it is over-charging on its latest remake of the classic ‘Dungeon Keeper’ strategy game. In reviews for the game, many...
Feb 11, 2014 | Mobile
Mobile use in the travel sector is booming, with 64% of mobile owners searching for holiday sites via a mobile device compared to 58% in a desktop environment. Mobile marketing agency, Yodel Mobile, has produced infographic which details how mobile is used by...
Feb 10, 2014 | Marketing through gaming, Mobile
Mobile gaming phenomenon Flappy Bird has been pulled from the Apple and Google Play app stores, after its Vietnamese creator said its fame “ruins my simple life”- although he has not ruled out a sequel. Launched in May 2013, the ad-funded game was free to...
Feb 6, 2014 | Latin America, Mobile, USA
A global survey of application developers and publishers that provides a pulse on the app economy, results showed that developers are creating more apps than ever. View larger image Six in ten developers and publishers plan to publish five or more apps in 2014, up...
Feb 6, 2014 | Mobile
The amount of mobile data used by fans inside MetLife Stadium set a record for a one-time sporting event well above last year’s Super Bowl usage, according to AT&T and Verizon Wireless. AT&T reported its users sent 624 gigabytes of data, the equivalent...
Feb 5, 2014 | Mobile
Microsoft has announced that Satya Nadella has been promoted to the role of CEO, replacing Steve Ballmer as the software giant’s third boss. Watch this video from Microsoft, featuring an interview with Nadella here: Nadella is currently Microsoft’s head of Cloud...
Feb 5, 2014 | Mobile
Samsung has announced the time and date of its next Unpacked event, as the South Korean electronics giant looks set to unveil its next flagship smartphone, the Galaxy S5 in a bid to boost stalling sales. The event will form part of the Mobile World Congress, a break...
Feb 3, 2014 | Mobile
Samsung is developing its own Google Glass alternative that it will launch in September, according to news reports. Rumoured to be called ‘Samsung Galaxy Glass’, the augmented reality eyewear is tipped to be the main attraction during Samsung’s IFA 2014 press...
Feb 3, 2014 | Content marketing, CPG, E-commerce and E-retailing, Email marketing, Facebook marketing, FMCG digital marketing food and beverages, Marketing through gaming, Mobile, Online advertising, Online video, Regulation, Search engine marketing, Social media, Twitter marketing, Viral and buyrals
After much hype last year, ‘the ‘Internet of Things’ is becoming big business, with Google buying smart thermostat maker Nest while expanding its ‘Android for cars scheme’. As more everyday devices become linked to the web, the fact that a ‘smart fridge’ was hacked...
Jan 31, 2014 | Facebook marketing, Mobile
Facebook has launched ‘Paper’, a news curation app that pulls in news stories, photos and videos from the users’ news feed, as the network continues its drive to become the first destination for social news for mobile users . Watch this video showing how the...
Jan 31, 2014 | Mobile, Online advertising, Search engine marketing
Google has beaten expectations with its latest financial earnings, recording fourth quarter profits of $3.38bn (£2.05bn), up 17% from a year earlier, boosted by stronger advertising revenue. However, the web giant saw a $384m operating loss at Motorola Mobility, the...
Jan 31, 2014 | E-commerce and E-retailing, Mobile
Hotels and bed and breakfasts as a category have the most mobile-optimized websites, with a 63% rating, followed by restaurants at 52%, according to a study by hibu. The firm also found that 59% of U.S. small and medium-sized businesses do not have sites that are...
Jan 30, 2014 | Content marketing, Mobile, Online advertising, Online video, Search engine marketing, Social media
Here are the top digital marketing data and statistics that caught our eye. Internet ad spend up 32% globally- TV up just 4% Internet, outdoor and television advertising saw the greatest increases in spend throughout the first three quarters of 2013, while TV rose...
Jan 30, 2014 | Mobile
In a surprise move, Google is selling Motorola to Chinese technology giant Lenovo for $2.91bn, after a lacklustre two-year effort to turn around the smartphone maker it bought for $12.5bn. The deal ends Google’s run as a handset maker after it biggest-ever...
Jan 30, 2014 | Facebook marketing, Mobile, Online advertising, Social media
Facebook’s aggressive ad sales strategy appears to be paying off, as the social networking firm posted profits of $523m (£316m) marking a 63% increase in revenue for the fourth quarter, beating market expectations in the process. The rise in revenue was largely due to...
Jan 30, 2014 | Mobile
The UK tech sector shifted up another gear during the fourth quarter of 2013, with strong inflows of new work driving the steepest expansion of business activity for almost a decade, according to the latest KPMG/Markit Tech Monitor UK report. As a result, the UK tech...
Jan 29, 2014 | Mobile
Google has unveiled new designs for its augmented reality eyewear, tailored for people who already have prescription lenses. View a new promo video for the frames here: The new titanium range adds four styles including Bold, Curve, Thin and Split, for both...
Jan 29, 2014 | China, Mobile
More than one billion smartphones were shipped last year, with Samsung increasing its lead as the world’s biggest vendor, according to new data. iCharts The research, from IDC, indicates that 1.004 billion smartphones were shipped last year, marking a 38.4%...
