Nov 26, 2013 | Mobile
When it comes to attitudes to mobile data privacy, smartphone owners in the UK are most concerned about companies having access to banking activities and content of texts and emails, while data collected around apps and web surfing on mobiles is of least concern,...
Nov 25, 2013 | Facebook marketing, Mobile, Social media
Instagram is reportedly planning a private and group messaging feature, as the Facebook- owned photo sharing service looks to rival the likes of SnapChat and WhatsApp in the fast-growing chat app sector. The potential move comes as Instagram faces tough competition...
Nov 25, 2013 | Mobile, Regulation
Apple has been awarded $290m in a damages retrial against Samsung, retrieving a large part if the money it was originally awarded last year. After a week-long trial, the jury deliberated for nearly two days before reaching a decision on Thursday in a San Jose,...
Nov 21, 2013 | E-commerce and E-retailing, Email marketing, Mobile, Online advertising, Online video, Social media
Here are the top digital marketing data and statistics that caught our eye. Advertisers ‘lack transparency needed to prove digital ROI’ It was a big challenge in 2003 – and it’s still a big challenge today. Across Europe, marketing directors feel unable to...
Nov 21, 2013 | CPG, FMCG digital marketing food and beverages, Mobile
Alcohol brand Lambrini has introduced a free Bodyguard App as part of a nationwide campaign to encourage responsible drinking. The virtual Bodyguard is a free-to-download application for Android and iPhone users, which has a range of functions including an alcohol...
Nov 21, 2013 | E-commerce and E-retailing, Mobile, Social media
Christmas sales via mobile devices, especially iPads, are driving much of the growth in the UK ecommerce market this festive season, according to new research from IBM. Watch this video outlining IBM’s findings here: The IBM Digital Analytics Benchmark revealed that...
Nov 20, 2013 | Mobile, Regulation
Nokia shareholders have approved the 5.44 billion euros (£4.5bn) sale of its mobile phone division to Microsoft, as both firms looks to regain lost ground to Google, Samsung and Apple in the mobile sector. Nokia shareholders have approved the 5.44 billion euros...
Nov 20, 2013 | Mobile, Online advertising, Regulation, Search engine marketing
Google has been forced to pay $17m (£10.5m) for tracking Apple’s Safari browser users without their permission. At issue were advertising cookies that Google placed on the computers of Safari users in the US, who visited sites within Google’s DoubleClick...
Nov 20, 2013 | E-commerce and E-retailing, Mobile
An estimated 20 million UK shoppers will be using their mobile phones to pay for goods and services by the end of the decade, with the value of their purchases tripling to as much as £14.2 billion by 2018, according to new research. The report by the Centre for...
Nov 18, 2013 | E-commerce and E-retailing, Mobile
Over half (56%) of mobile online sales originating from a marketing email take place on an iPad, according to new research. The report, from email marketing services provider Yesmail Interactive, an Infogroup company, indicates that over 16 percent of sales driven by...
Nov 15, 2013 | Mobile
Tizen, a potential new rival to Android backed by Samsung and Intel, has got new 36 companies on board to support the operating system ahead of its full launch planned for 2014, including eBay, Konami, McAfee, Panasonic, and The Weather Channel. The deal was announced...
Nov 14, 2013 | China, Facebook marketing, Mobile, Online advertising, Online video, Social media, Twitter marketing, Viral and buyrals
Here are the top digital marketing data and statistics that caught our eye. Twitter Vs Facebook: Which social media ads are best value for marketers? Facebook has five times more active users and 10 times as many daily shares as Twitter, but falls short on mobile and...
Nov 14, 2013 | Facebook marketing, Mobile, Social media
Mobile messaging startup Snapchat has reportedly rejected an acquisition offer from Facebook that would have valued the company at more than $3bn (£1.8bn). The Wall Street Journal said the all-cash deal would have been Facebook’s largest acquisition ever....
Nov 14, 2013 | Content marketing, Mobile, Online video, USA
Watching video is number one activity on all platforms in the US, with mobile become a key consumption platform, according to new research. GlobalWebIndex, the world’s most detailed, on-going survey of digital behaviors and attitudes, has launched its...
Nov 14, 2013 | Mobile
Almost one third (31%) of visits to youth and young-adult focused websites in the first half of 2013 came from tablets and mobiles, according to new figures released by youth entertainment & lifestyle sales house w00t! Media. w00t! Media measured over two billion...
Nov 14, 2013 | Mobile
Yahoo! has launched its updated home page across Europe, designed to be consistent across mobile, tablet and desktop computers, featuring a raft of new features. Watch this animation showing how the homepage has evolved over the years below: The new page has gone live...
Nov 12, 2013 | China, India, Mobile
Google has made its app translation tool available to all developers, letting brands and individuals reach a much larger international audience. The ‘App Translation Service’ lets developers request translations from specialised providers from the Developer Console,...
Nov 12, 2013 | E-commerce and E-retailing, Mobile
Social magazine app Flipboard has launched a new catalogue section, letting users and brands alike create products with price tags and purchase links. In an update this week on both iOS and Android, Flipboard will let users and companies create shopping catalogues...
Nov 12, 2013 | Mobile, Online advertising, Online video, Viral and buyrals
In its most ambitious campaign yet, Samsung’s latest Galaxy viral video pitches football star Lionel Messi against a horde of invading aliens. The campaign is only just kicking off, with more big players set to join the ‘Galaxy 11’ in what looks like a big budget...
Nov 11, 2013 | E-commerce and E-retailing, Mobile, Online advertising, Regulation, Search engine marketing
Google is reportedly testing a tool that uses smartphone location data to monitor when consumers visit stores, providing a vital link between online and offline purchase behaviour. Technology blog Digiday quotes ‘agency executives briefed on the program by Google...