Sep 24, 2013 | Mobile
BlackBerry has been sold to a private equity consortium for $4.7bn (£2.9bn), as the struggling phone maker looks to turn around its fortunes. The announcement comes days after the former smartphone market leader warned it would make a quarterly operating loss of...
Sep 24, 2013 | E-commerce and E-retailing, Mobile
A tipping point has been reached in online retail as all online UK growth is now coming from sales via mobile devices (smartphones and tablets), as sales via desktop flat-line, according to new data. For the first time, IMRG and Capgemini have been able to strip out...
Sep 24, 2013 | Germany, Mobile, Online advertising
Mobile advertising in Germany is forecast to have grown 75.6% in the first half of 2013, compared the same time period last year, as companies switch their budgets to target the smartphone and tablet audience. The findings come from the latest data from the Mobile...
Sep 24, 2013 | Mobile, Social media, Viral and buyrals
Following its successful ‘Art of the Trench campaign, luxury fashion brand Burberry has teamed up with Google to let people capture their kisses by direct contact with their touch screen device, adding a personalised message and send on to friends across the globe....
Sep 24, 2013 | Mobile
Tesco has launched its own 7-inch tablet, priced at £119 as the supermarket looks to rival the likes of Apple, Google and Amazon in the increasingly competitive market. The Android-operated, seven-inch device is priced at £119, compared to the £250 iPad Mini, the £199...
Sep 23, 2013 | Germany, Mobile
Apple still leads the market with the most revenue from app sales, but Android has grown 10% in the past year, accounting for 35% of all spend, according to new data. The research, from Distimo, found that in August 2013, the market share distribution was at 35...
Sep 23, 2013 | Mobile
Blackberry is to lay off 40% of its global workforce, following second-quarter losses of almost $1bn, as the former smartphone market lead struggles to compete with the likes of Apple and Android. Watch this video from Bloomberg examining the implications of the...
Sep 23, 2013 | France, Mobile, Social media, UK
The UK was the first country to share more on mobile platforms than on desktops, according to new research. Peak sharing on mobile devices in the UK rose above 50 per cent for the first time in May 2013, according to analysis of RadiumOne’s first-party data. By...
Sep 19, 2013 | Mobile
Apple users have flocked to Twitter to complain about delays when trying to download the much-anticipated new iOS 7 mobile operating system. The new operating system has been heralded as a new start Apple as is competes with Android, which now commands 75% of the...
Sep 19, 2013 | Marketing through gaming, Mobile
To coincide with the much-anticipated launch of Grand Theft Auto 5, games studio Rockstar has also released two GTA 5 companion apps for iPhones that players can use alongside the actual game The first game, called Grand Theft Auto: iFruit, lets players customise...
Sep 19, 2013 | E-commerce and E-retailing, Mobile
Tesco’s movie and TV streaming service blinkbox is poised to kick off its biggest ever marketing and in-store blitz, highlighting the service’s ‘latest releases’ credentials versus rivals. The autumn campaign will run in-store, online, outdoor, radio and in print...
Sep 19, 2013 | E-commerce and E-retailing, Mobile
Over half (64%) of smartphone shoppers who are planning to shop from their devices this Christmas are claiming that they will make more mobile purchases this year compared to 2012, according to the latest eCustomerServiceIndex (eCSI) results from eDigitalResearch and...
Sep 17, 2013 | Mobile
Google has bought Bump, a mobile file sharing company that lets people exchange photos, music, vidoes and files by ‘bumping’ phones. The app, which has more than 100 million iPhone users, also enables an Android phone to ‘bump’ with an iPhone. The app...
Sep 17, 2013 | China, Marketing through gaming, Mobile
Angry Birds maker Rovio has got into the education market with a new educational product aimed at teaching kids physics based on the popular mobile game. To launch the ‘Angry Birds Playground’ project, Rovio teamed up with CERN, the particle-physics lab behind the...
Sep 16, 2013 | Marketing through gaming, Mobile
Candy Crush Saga is currently making $850,000 a day, as the year-old mobile puzzle game reveals the secrets to its ‘freemium’ business model success. Watch a trailer for Candy Crush Saga below; Launched in September 2012, Candy Crush is a “freemium” app,...
Sep 16, 2013 | Facebook marketing, Mobile, Online video
Facebook is testing autoplay videos in its mobile News Feed, meaning that muted videos will start automatically without needing a click from the user. The tool, currently being tested across a small group of US users, will work on videos from an individual or a page...
Sep 16, 2013 | Mobile
Microsoft is offering iPad users a $200 trade-in voucher if they swap their Apple tablet for its Surface device. Microsoft is far behind Apple in terms of global tablet sales and market share, and the deal comes as the software giant looks to boost its mobile reach as...
Sep 16, 2013 | Mobile, Regulation
MEF, a global community for mobile content and commerce, has launched AppPrivacy with the goal to build consumer trust in mobile apps by helping developers apply best practice in the collection and sharing of personal information. The free online tool provides an...
Sep 13, 2013 | E-commerce and E-retailing, Email marketing, Mobile, Online advertising
Online retailers have seen email referral traffic drop 37% this year, while the conversion rate slipped 6%, according to new research. The report, from Monetate, looks into the decreasing influence email marketing has on ecommerce, how tablets are overtaking...
Sep 13, 2013 | Content marketing, CPG, E-commerce and E-retailing, Facebook marketing, FMCG digital marketing food and beverages, Mobile, Online advertising, Online video, Russia, Social media
Here are the top digital marketing data and statistics that caught our eye. Content partnerships increase brand recommendation and purchase by 30% The Association of Online Publishers (AOP) revealed the results of a proprietary study into the value of premium content...
