Jul 29, 2020 | Content marketing, IoT, UK
The majority of people want utility companies to do better in helping them manage energy consumption and be more transparent in how they measure usage, using new digital tools to provide a better, more meaningful experience for customers, according to new research.
Jul 27, 2020 | IoT, Marketing transformation, Mobile, Mobile, Online advertising
Huawei Consumer Business Group has struck new partnerships with global brands, including Samsonite and Karcher, that will see the mobile giant’s products integrated into each brands customer experience.
Jul 23, 2020 | Content marketing, Marketing transformation, UK
Liverpool FC have partnered up with Intel in order to provide online fans on social media and the official website fans with more video content.
Jul 21, 2020 | Skills
Searches for tech courses and training are up by over 40% on average during lockdown, according to new research.
Jul 20, 2020 | Content marketing, E-commerce and E-retailing, Instagram, Marketing transformation, Mobile, Social, USA, Viral and buyrals
Instagram has launched the next stage of its on-platform ecommerce experience with a new ‘Shop’ section in the Explore tab, showcasing a range of personalised items within a single buyable feed.
Jul 16, 2020 | Marketing transformation, Skills
Biometric authentication technology iProov is providing its services free of charge to bloomd, a start-up supporting the coronavirus crisis.
Jul 14, 2020 | India, Marketing transformation, Online advertising, Search engine marketing
Google has announced plans to invest $10 billion in India over the next five to seven years to “accelerate digitisation” in the country, as tech giants increasingly look to the huge market as a hub for growth.
Jul 14, 2020 | Marketing transformation, Skills
Binging on Netflix (37%), sleeping on the job (25%) and household chores (24%) are what Brits working from home are actually doing instead of their day job, according to new research.
Jul 14, 2020 | Ad tech, Content marketing, Marketing transformation, Online video, Programmatic
Adtech firm GumGum has partnered with IRIS.TV, a global video intelligence platform to combine its image analysis and ad targeting tools for marketers.
Jul 8, 2020 | Online advertising, Skills, UK, UK digital marketing
Commuters journeying into the UK capital spend nearly two and a half hours per day travelling door-to-door, an average of £10,020 worth of unpaid time, according to new research looking into the costs and savings of remote working.
Jul 6, 2020 | Marketing transformation, Skills
Technology firm Fujitsu is to halve its office space in Japan as it adapts to the coronavirus pandemic, letting staff work flexible hours and working from home will be standard wherever possible.
Jul 6, 2020 | Content marketing, CPG, Mobile, Social
As the UK reunited over a socially-distanced beer as the lockdown eased, Stella Artois is looking to ensure the moment is a safe one – through the power of smart street art.
Jul 6, 2020 | Ad tech, Content marketing, Marketing transformation, Online advertising
Despite COVID-19’s numerous challenges and impacts on the industry, marketers continue to prioritise and invest in new innovations to better serve and retain their customers, with 52% of respondents increasing marketing spend since the outbreak.
Jul 3, 2020 | Skills
As UK lockdown restrictions continue to be eased, new research from Citrix has revealed how British office workers foresee the working routines of tomorrow.
Jul 2, 2020 | AR, IoT, Mobile
Google has acquired North, a Canadian augmented reality wearables company backed by Amazon and Intel. The move follows the failure of its own, Glass, to go mass market.
Jul 2, 2020 | IoT, Marketing transformation, Online advertising
Speechmatics, a UK leader in any-context speech recognition technology and Puzzel, leading European Contact Centre as a Service (CCaaS) provider, have partnered to transform customer experiences in contact centres through Puzzel’s Agent Assist technology.
Jul 1, 2020 | Instagram, Online advertising, Skills
Brands including Spotify, Depop and Globe (Universal Music) have signed up to the new #BrandShareTheMic initiative, showcasing the spectrum of standout Black talent by magnifying their voices on brand’s Instagram accounts.
Jul 1, 2020 | Skills
A new volunteer marketplace, Furloughed Life, has launched to assist workers on furlough gain more skills during the COVID-19 pandemic.
Jun 30, 2020 | Marketing transformation, Online advertising
With tech giants including Google, IBM, Microsoft and Intel racing to create the next generation of supercomputers, investment in quantum computing technologies are booming. New research looks into how machines capable of performing calculations in seconds that traditional computers would take 10,000 years to perform, can provide value (or not) in the short term.
Jun 29, 2020 | Skills
Although over 82% of workers are keen to work remotely in future, they face a number of challenges in doing so – and the younger generation is particularly adversely affected, according to new research.