The World Cup Effect: Mobile data highlights global and UK football trends
There was a 52% increase in UK ‘football fans’ during the World Cup, while female interest increased by 41% compared to 24% in males, according to new research.
There was a 52% increase in UK ‘football fans’ during the World Cup, while female interest increased by 41% compared to 24% in males, according to new research.
The first 100% mobile car rental service, Virtuo, is set to shake up the car rental scene as it launches in London today.
Disproving sceptics predicting a doomsday scenario for Facebook has seen a 19% increase in ad spend on its core platform and Instagram quarter-over-quarter and a 48% increase year-over-year, according to new research.
Mobile phone maker Huawei has launched a photography competition, rated by the HUAWEI P20 Pro’s AI and Alex Lambrechts, a top Leica photographer.
RichRelevance, the global leader in experience personalisation, has launched the results of its annual ‘Creepy or Cool’ survey – a look at consumer attitudes towards technology in the retail space.
Subscribers to the ad-free Spotify Premium plan have been issued refunds, claiming playlist promotions for Drake’s new album count as adverts.
Belarus, Serbia and Russia where the fastest growing European countries for mobile ad spend during last year, with many countries growing fast, according to new research.
Three fifths of UK consumers leave a website in less than 30 seconds if it’s ugly or hard to navigate, while a quarter of Britons have switched loyalty for better tech, according to new research.
Tesco is testing a new “shop and go” technology that lets customers scan and pay for their groceries on their smartphone and then walk out of the store without visiting a till.
Ahead of the rollout of Google’s mobile “Speed Update” in July 2018, a new study suggests that marketers should take note that faster-loading pages already are deciding winners over losers in mobile searches.
We are all aware Silicon Valley still remains the undisputed destination for startups and capital ventures, however, a new crop of global tech hubs are rapidly expanding to one day match the superiority and talent oozing out of the Bay Area.
MyLine, a project by MullenLowe SSP3 in Bogota that gave people in remote areas access to online services using a landline, has won the Innovation Lions Grand Prix at Cannes.
With the international market for wearables having reached a new high in 2017 with 16.9% growth year on year, Instant Offices delves into what impact this trend will have on the workplace as we know it.
Apple won the “Brand Experience and Activation” Grand Prix at Cannes Lions for the “Today at Apple” program at its retail stores.
In New Zealand, Pedigree launched a campaign to promote its new SelfieSTIX product which helps dog owners to create perfect selfies with their pets, winning a raft of Cannes Lions mobile awards in the process.
Video advertising marketplace Teads has showcased the first public demo of its new inRead AR ad format.
Apple is punishing apps that misues people’s address book data by quietly rolling out a new set of rules for developers last week, adding restrictions for apps that vacuum up the address books of iPhone users.
London is the Artificial Intelligence (AI) capital of Europe, home to double the number of AI companies than closest rivals Paris and Berlin combined, according to new research.
Mobile viewing is on the rise in the UK and smartphones are becoming a popular choice for video entertainment, according to new data.