Aug 7, 2009 | Uncategorized
ITV has sold Friends Reunited for £25m to publisher Brightsolid Limited, after buying the pioneering social network for a total of £175m back in 2005. Brightsolid is owned by DC Thomson, Dundee-based publisher of comics such as the Beano. Friends Reunited will become...
Jul 29, 2009 | Uncategorized
Yahoo! and Microsoft have finally come to terms on a search and advertising deal after months of rumours and conjecture, writes ClickZ. Under the deal Microsoft’s new search engine Bing will become the default search engine on Yahoo! for the next ten years....
Jul 23, 2009 | Uncategorized
Amazon is buying online shoe retailer Zappos for $928m (£562m), writes Brand Republic. Amazon founder Jeff Bezos announced the deal on YouTube, while Zappos founder Tony Hsieh simultaneously reported it on Twitter. Zappos grossed almost $1bn (£606m) in 2008 and is...
Jul 22, 2009 | Uncategorized
Global adspend is on course to reach $421bn (£255bn) during 2009 according to the latest figures from PricewaterhouseCoopers (PwC), writes eMarketer. This represents a 12.1% fall on 2008 when global adspend totalled $479bn (£291bn), according to the firm. PwC expects...
Jul 22, 2009 | Uncategorized
Worldwide advertising spending will reach $421 billion in 2009, June 2009
Jul 22, 2009 | Uncategorized
Ad spend in North America will decrease by 1.6% from 2009-13, June 2009
Jul 20, 2009 | Uncategorized
Newly released data from comScore World Metrix has found that 80% of all UK internet users (29.4m people) visited at least one social networking site during May – a 9% year-on-year rise. On average, visitors spent 4.6 hours during the month visiting social...
Jul 20, 2009 | Uncategorized
89% of 25-34 year olds visited a social networking site, May 2009
Jul 20, 2009 | Uncategorized
Facebook dominates, though Twitter’s growth is huge, May 2009
Jul 17, 2009 | Uncategorized
Google has reported post-tax profits of $1.48bn (£901m) for the last quarter – an increase of 18%, writes Brand Republic. Revenues reached $5.52bn (£3.36bn) – up 3% from the previous quarter. International revenues accounted for over half of all...
Jul 17, 2009 | Uncategorized
Facebook announces a quarter of a billion people now have profiles on its rapidly expanding platform, writes The Daily Telegraph. CEO Mark Zuckerberg pledged continued product development: “As we celebrate our 250 millionth user, we are also continuing to develop...
Jul 16, 2009 | Uncategorized
With the financial crisis in the newspaper industry deepening, many will be taking comfort from Lionel Barber – the FT’s editor – who last week confidently declared that “almost all” newspaper will be charging consumers for their content in...
Jul 16, 2009 | Uncategorized
The collapse of classified advertising revenues has been accelerated by recession, but in spite of the hopes of most publishers they will never recover – and the pricing structures for online classifieds will never make up for the shortfall. Here in the UK,...
Jul 13, 2009 | Uncategorized
An increasing number of companies are entrusting interns with their corporate Twitter feeds, writes MSNBC. One such firm, Pizza Hut has employed their first official ‘Twintern’ at their headquarters in Dallas. Alexa Robinson, 22, was selected out of thousands of...
Jul 13, 2009 | Uncategorized
Monthly internet use: key indicators for UK web users, June 2009
Jul 13, 2009 | Uncategorized
Time per person for top 10 parent companies, UK June 2009
Jul 13, 2009 | Uncategorized
UK audience reach for top 10 parent companies, June 2009
Jul 13, 2009 | Uncategorized
Total UK advertising budgets were revised down for the seventh consecutive quarter according to the latest Bellwether report, with only 10% of firms planning to spend more in 2009 (against 38% planning to cut budgets), writes Media Week. Online search remained the...
Jul 10, 2009 | Uncategorized
The number of internet users who respond to display ads by carrying out search queries is almost as high as those who repond by clicking directly on the ads themselves, according to new research from iProspect. Internet users respond to display ads as follows: 31%...
Jul 10, 2009 | Uncategorized
Response to viewing advertising on ad-supported website, June 2009
