Sep 30, 2016 | E-commerce and E-retailing
Mastercard has launched a series of new Application Programming Interfaces (APIs) designed to make it easier for developers to incorporate the payment firm’s services into ecommerce apps. The Mastercard Developers scheme enables Mastercard partners to access a diverse...
Sep 30, 2016 | E-commerce and E-retailing
Consumers aged 55 and above are now prepared to part with £5k for off peak travel abroad, but travel brands are failing to serve tailored ads on relevant channels to capture this audience. The research from email service provider, Mailjet, indicates that ‘The Grey...
Sep 27, 2016 | E-commerce and E-retailing
41% of UK consumers now view the mobile phone as their preferred alternative to a payment card, according to a study by Mastercard. The Mastercard Impact of Innovation study1 explored the attitudes to technology among 23,000 consumers in 23 different countries across...
Sep 22, 2016 | E-commerce and E-retailing
PANDORA Jewellery is partnering with Yahoo Storytellers to create a unique online campaign on Tumblr from an experiential event at London Fashion Week. PANDORA’s ‘Retouch, Revitalise, Recharge’ lounge at the Ham Yard Hotel provided the setting to capture rich content...
Sep 22, 2016 | E-commerce and E-retailing
To coincide with its 21st anniversary, eBay has launched its first UK Retail Report – opening up its search and sales data to show the way the UK shops today. Highlights of the UK Retail Report: The way we shop is always changing. · We now shop around the clock: with...
Sep 21, 2016 | E-commerce and E-retailing
Ikea plans to open more pick-up and order points as a main driver for growth, as the flat pack furniture retailer moves more towards ecommerce sales. The move will see the firm set uo new pick up and order stores in UK city centres as part of its strategy to increase...
Sep 21, 2016 | E-commerce and E-retailing
EyeFitU a new fashion portal that aims to solve the eternal problem of the lack of uniformity of sizing in fashion, has gone live. The app helps brands improve the shopping experience of their customers by providing size suggestions. EyeFitU has collaborated with high...
Sep 19, 2016 | E-commerce and E-retailing
There are clear differences between countries in terms of their spending habits, security concerns and preferences when shopping online, according to new research. The study, from experience optimisation platform, Optimizely, quizzed over 3,000 consumers who shop...
Sep 19, 2016 | E-commerce and E-retailing, Online advertising
Microsoft is rebranding its loyalty scheme as Microsoft Rewards, expanding its coverage beyond its Bing search engine to cover its new Edge browser. Microsoft is rebranding its loyalty scheme as Microsoft Rewards, expanding its coverage beyond its Bing search engine...
Sep 16, 2016 | E-commerce and E-retailing, Online video
The BBC’s charter has been updated, with plans for a Netflix-style global subscription service and analogue radio switch off in the pipeline. While much of its funding comes from the licence fee, the BBC has long been keen to look at alternate forms of revenue. A...
Sep 15, 2016 | E-commerce and E-retailing, Facebook marketing, Mobile, Social media
Facebook is making purchasing through Messenger easier with a new “buy” button that lets users make payments directly in the app. The tool is being tested by several retailers, and the company is planning a wider launch this year. Roughly five months after...
Sep 15, 2016 | E-commerce and E-retailing, Social media
Over a quarter (26%) of female shoppers are actually most likely to purchase based on a fashion trend they have seen on Facebook, according to new research. The study, from Rakuten, also indicates that one in ten women now say that they are most influenced by the...
Sep 14, 2016 | E-commerce and E-retailing, Mobile
For the first time ever, smartphones are delivering the majority of mobile transactions in every major global market, according to new research. The study, from Criteo, indicatesthat apps drive a larger percentage of shoppers down the purchase funnel and convert at...
Sep 13, 2016 | E-commerce and E-retailing, Mobile
Over two thirds (70%) of web users in Asia Pacific use mobile shopping apps, leading the trend for shopping on the go, according to new research. Online commerce has become a truly mainstream activity across all of our 34 markets. Shopping apps have quickly made a...
Sep 12, 2016 | E-commerce and E-retailing, Search engine marketing
Google is adding additional ride hailing partners to its Maps feature, which previously only included Uber. Initially launching in New York, the tool will now also give users inforamtion about now Lyft and Gett, displaying quotes for them to compare. Until now, Uber...
Sep 12, 2016 | E-commerce and E-retailing
Half of all web users worldwide visit Amazon at least once a month, showing the dominance of the online retailer, according to new research. The study, from Global Web Index, shows that 9 in 10 internet users say they visit online retail stores each month and an...
Sep 9, 2016 | Argentina, Brazil, China, Content marketing, E-commerce and E-retailing, Facebook marketing, France, Germany, India, Latin America, Marketing through gaming, Mexico, Mobile, Online advertising, Online video, Russia, Search engine marketing, Social media, South Africa, Twitter marketing, UK, Viral and buyrals, WhatsApp
There is a positive outlook for the global advertising market in 2016, set to continue in 2017 powered by the ongoing growth of Digital, according to new research. The study, from Carat, is based on data received from 59 markets across the Americas, Asia Pacific and...
Sep 9, 2016 | E-commerce and E-retailing, Social media
Visual commerce and marketing platform Photoslurp has struck a partnership with fashion group Folli Follie to launch a new visual commerce solution. The partnership gives flagship jewellery and accessory brands Links of London and Folli Follie the ability to gather...
Sep 8, 2016 | E-commerce and E-retailing
Amazon has taken its restaurant delivery service international, making London the first non-US city to get the Deliveroo and Uber Eats rival. The service is available only to Prime subscribers via the Prime Now app. In postal codes where the service is available,...
Sep 8, 2016 | E-commerce and E-retailing, Social media
With New York Fashion Week just around the corner, A-listers, industry insiders and shoppers alike, will be clamouring for this season’s latest trends. This season however, will have a particular emphasis on digital engagement with consumers being able to interact...