Jun 20, 2013 | E-commerce and E-retailing
New figures from the IMRG Capgemini e-Retail Sales Index reveal that the online retail market grew by 16% year-on-year in May and by 5% on April 2013. The results are particularly impressive as they follow strong sales over the Golden Jubilee during the same period...
Jun 20, 2013 | E-commerce and E-retailing
Following Mary Portas recent bid to turn around the fortunes of the UK’s high streets, former Focus and Iceland boss Bill Grimsey is leading an ‘alternative’ review that embraces not just retail, but the role of health centres, education, housing and leisure in luring...
Jun 19, 2013 | Content marketing, E-commerce and E-retailing, Online advertising
The top online retailers in the UK and US are underperforming at critical elements of email marketing, including sign up and subject lines, according to a new report. The study, from email marketing firm dotMailer, called Hitting the Mark: Email Intelligence Report...
Jun 18, 2013 | E-commerce and E-retailing
Nearly a third of UK shoppers want Amazon to open bricks-and-mortar stores in the country, with many people dissatisfied with the current state of high streets, according to a new survey. The survey, carried out by retail marketing company Live & Breathe,...
Jun 13, 2013 | E-commerce and E-retailing, Online advertising
Father’s Day is rapidly approaching this weekend and so as the majority of the nation scrambles around for some last minute shopping ideas Experian shares its top 10 Father’s Day facts for 2013. 1. 12% of all Father’s Day UK searches include the word ‘when’. It’s...
Jun 11, 2013 | Argentina, Brazil, Chile, China, Colombia, Content marketing, CPG, E-commerce and E-retailing, India, Latin America, Mobile, Online advertising, Online video, Peru, Russia, South Africa
Global IP traffic is set to grow three-fold between 2012 and 2017, with some 3.6 billion internet users in 4 years time, according to research from Cisco. Watch this video from Cisco, featuring key highlights of the report below: According to the firm’s Visual...
Jun 10, 2013 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, India
Coca Cola is testing an online store for home delivery of all its products in India, as the beverage giant looks to tap the burgeoning e-commerce market for the first time. Launched by Hindustan Coca-Cola , the company-owned bottling entity of the Atlanta-based...
Jun 10, 2013 | E-commerce and E-retailing, France, Germany, UK
UK shoppers’ splash out an average of 75 per cent more on their mums on Mother’s Day than their dads on Father’s Day? With Father’s Day just around the corner, are dads getting short-changed? This infographic from Rakuten looks at Father’s Day shopping trends around...
Jun 7, 2013 | CPG, E-commerce and E-retailing, Facebook marketing, FMCG digital marketing food and beverages, Mobile, Online advertising, Online video, Search engine marketing, Social media, Unilever - Research, tips and news for marketers
Amazon, Google, Facebook and YouTube are amongst the top 12 brands favoured by the UK’s ‘Generation Y’ of 16 to 34 year olds, according to a new survey. The report “Generation Y and Brand Loyalty” from w00t! Media, looks at the changing relationships Britons have with...
Jun 6, 2013 | CPG, E-commerce and E-retailing, Online advertising
Is a sleeping giant awakening in the online ad industry? Amazon’s ad sales remain a tiny portion of its overall revenues, but this looks set to change, with the retailer announcing ambitions to ramp up targeting and bring in $800m in ad revenue this year, overtaking...
Jun 5, 2013 | E-commerce and E-retailing
Primark has partnered with Asos, as the discount fashion retailer makes its first foray into ecommerce. Under the deal, Primark will sell a limited number of items online for a test period, in order to gain “insight” into online retailing. The budget...
Jun 4, 2013 | E-commerce and E-retailing, Mobile
An increase in smartphone adoption and usage is giving retailers and brands with substantial new opportunities to target shoppers – at any time or any place, according to new research. The survey of 1,000 household shopping decision makers, from retail and...
Jun 3, 2013 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, Online advertising, Online video, Viral and buyrals
Mondelēz International and Nabisco’s Oreo, Trident and Ritz are using augmented reality technology to promote their sponsorship of One Direction’s 2013 North American tour. The augmented reality packaging features the band on more than 21 million...
Jun 3, 2013 | Argentina, Brazil, Chile, Colombia, CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, Latin America, Mexico, Peru
Clothing and electronics are the most popular categories for online shopers in Latin America, with brand awareness and loyalty key to driving purchases, according to a new study. The study, which surveyed nearly 1,100 respondents in Latin America, looked at online...
May 31, 2013 | E-commerce and E-retailing, Mobile
Mobile accounted for 20.2% of UK e-retail sales in the first quarter of 2013, up from 15.4% in the previous quarter, according to new data from the IMRG. There was a significant uplift in mobile sales in the first quarter of 2013, with 1 in 5 UK e-retail sales coming...
May 30, 2013 | Content marketing, E-commerce and E-retailing, Online video
Amazon Studios has selected five original series to be available via the Internet retailer’s subscription video service starting later in 2013. The company picked the quintet after inviting users of Amazon and the UK’s LoveFilm movie service to view pilots for 14...
May 29, 2013 | E-commerce and E-retailing, Mobile
Over half of all UK consumers are already using mobile payments, but a fragmented market is holding back ubiquitous uptake, according to new research. The study, from international payments provider VocaLink, also indicates that nearly two thirds of people who use...
May 26, 2013 | CPG, E-commerce and E-retailing, Online video, USA, Viral and buyrals
Sometimes juvenile humour is the key to consumer’s hearts- as shown by this ad for US retailer Kmart, getting tens of millions of viewers within weeks with an ad that repeats the phrase “Ship My Pants”… to promote its delivery service obviously. Featuring a series of...
May 22, 2013 | CPG, E-commerce and E-retailing, Facebook marketing, FMCG digital marketing food and beverages, India, Mobile, Online advertising, Online video, Social media
As more and more consumers today come with smartphone attached, the opportunities for marketers to start a mobile dialogue with their consumers anywhere and anytime are ever expanding. While some are starting to successfully include an offline call-to-action as part...
May 20, 2013 | E-commerce and E-retailing
UK supermarket chain Morrisons has struck a deal with Ocado to launch an online grocery service by January 2014. Under the deal, the delivery vans will carry the Morrisons brand, with logistical support by Ocado from its Dordon distribution centre in the Midlands. At...