Mar 26, 2013 | Facebook marketing, Mobile, Social media
In a potential challenge to mobile networks, Facebook has expanded its Messenger app to the UK, offering uses with free voice calls with friends on the social network. The features have been trialled in the US and Canada at the beginning of the year, and lets users...
Mar 25, 2013 | Mobile, Online advertising
When it comes to mobile advertising, UK consumers are increasingly screen agnostic- with environment and context becoming more important, according to new research. The study, from YuMe, indicates that consumer media consumption on mobile devices is influenced by...
Mar 22, 2013 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, Mobile, Search engine marketing
73% of mobile searchers trigger additional actions and conversions. This data shows that the most popular action after conducting a mobile search is to continue researching (36%). However, 25% of the searches conducted resulted in a visit to a retailer’s...
Mar 22, 2013 | Mobile, Online advertising, Search engine marketing
Conducting mobile searches whilst in store is the most popular action taken by the sample group. The opportunity to conduct searches whilst shopping provides peopel with the opportunity to make more informed decisions. Restaurant searches were the only term that...
Mar 20, 2013 | Content marketing, E-commerce and E-retailing, Facebook marketing, Mobile, Online video, Social media
In just one minute, 204 million emails are sent, six million Facebook pages are viewed and 47,000 apps and 1.3 million YouTube clips are downloaded worldwide, according to new research. This new infographic, from Intel, also that Amazon rings up about $83,000 in...
Mar 18, 2013 | Mobile, Social media
Tumblr is running ads on its mobile app for the first time, as the popular blogging platform is looks to boost revenues amid growing competition. The move will see sponsored content made viewable on its mobile application, as it does on its web-based, non-mobile site....
Mar 15, 2013 | Mobile, Search engine marketing
Over half (55%) of mobile searches that resulted in a conversion happened in less than an hour, according to new research from Nielsen and Google. View the embedded report below: The study found that although most mobile searches are occurring in the home (68%) or at...
Mar 13, 2013 | Chile, China, India, Mobile, South Africa
This chart shows the growth of iOS and Android devices from January 2012 and January 2013. China no longer leads in terms of growth but still grew by 209% over the year. Colombia (278%), Vietnam (266%) and Turkey (247%) saw the highest amounts of growth over the...
Mar 13, 2013 | China, Mobile, Russia
The US and China have more than 5 times the active installed users than that of the UK, the world’s third largest market. iOS and Android device adoption is also very high for both China and the US, China added 150 million devices to its base between January...
