Go Grocery: Amazon Go expands to full size supermarkets in US
Amazon has launched its first Amazon-branded supermarket called Go Grocery, located in the online retail giant’s home city of Seattle.
Revealed: Mobile phone myths Brits believe the most
From 5G conspiracy theories to radiation poisoning, OnBuy’s mobile phone department conducted a survey to find out the mobile phone myths Brits believe the most.
Global mobile trends: YouTube leads with over 25% of all mobile traffic volume
Streaming video rules mobile, with YouTube accounting for more than 25% of total worldwide mobile traffic by volume, followed by Facebook Video with 17%, according to new research.
SharpEnd gets funding boost for IoT connected packaging
SharpEnd, a London-based Agency specialising in IoT, has signed a strategic partnership with Guala Closures Group, a world-leading manufacturer of closures for spirits and wine, and pioneer in connected caps.
‘Hyper personalisation’: Datasine launches AI-powered customer engagement tool for brands
Marketing technology firm Datasine has launched a new product designed to improve consumer engagement through hyper personalisation.
Cars of the future: No driving seat and a built in mattress by 2050
Auto Trader has worked alongside a futurologist to reveal its predictions for what the 2050 car will look like, predicting the technological developments and social functions of cars in the future.
Ad of the week: Burger King serves up ‘mouldy Whopper’
Burger King’s latest ad campaign takes the bold step of showing its signature burger decaying in a time-lapse video to showcase its removal of artificial preservatives.
Tech job ads plunge by 52% in UK
The number of tech jobs advertised in the UK fell 52% from mid-2019 to the end of the year, according to new data.
TikTok ramps up parental controls as popularity soars with teens
TikTok is introducing new safety features letting parents link their account to their child’s and control the content they see.
Fashion and beauty retail trends: Reviews, discounts and photos most likely to drive online purchases
Customers of leading direct-to-consumer brands in sectors such as fashion and beauty say reviews (76%), discounts (70%) and photos (61%) are among the top factors that make it easier for them to make purchase decisions according to new research.
Duolingo owl joins Angry Birds in marketing crossover
Duolingo has teamed up with gaming company Rovio to put its language teaching owl into Angry Birds.
Facebook rules influencer memes ‘are not political ads’
Facebook is to allow paid political messages that sidestep ads loophole, as the upcoming US presidiental election this year puts more scrutiny on digital ad campaigns.
GumGum gets $22m funding boost for AI-powered contextual ads
Contextual advertising company, GumGum has successfully closed a $22 million funding round, with global marketing veteran and former CMO at Live Nation, Lisa Licht joining the company’s Board of Directors.
Global app trends: Install ad spend ‘to double by 2022’
Global app install ad spend is set to reach $118 billion in 2022 as millions of people in the developing world come online, according to new research.
Unmasked: Google forced to reveal author of bad dentist review
Sometimes the customer isn’t always right, especially when it comes to leaving fake reviews. In a landmark ruling, an Australian court has granted a Melbourne dentist an order which forces tech giant Google to reveal the identification of an anonymous online reviewer.
Rakuten Advertising unifies ad platform to link audiences with brands
Ad tech company Rakuten has revamped its platform, under the new name ‘Rakuten Advertising’, combining affiliate, programmatic and lead generation technology for a more unified suite of products for brands.
Which smart home products will Brits own in 2020?
Smart thermostats are the most popular IoT device that Brits want for their home, ahead of a smart doorbell, according to new research.
Fiverr debuts AI-powered ‘Logo Maker’ for brands
Fiverr is launching Logo Maker, a new service that uses AI to instantly match business buyers with automatically personalized logos, based on hand-crafted designs from vetted designers.
Mobile World Congress cancelled over coronavirus fears
The Mobile World Congress (MWC) in Barcelona has been cancelled after a growing number of firms pulled out over coronavirus fears.
‘Cancel culture’: Third of Brits reject brands due to behaviour
The current ‘cancel culture’ is increasingly affecting companies as well as individuals and, with scrutiny fiercer than ever on a business’s every decision, more than a third of Brits have turned away from a brand because of its behaviours, according to new research.
