Jul 28, 2020 | Content marketing, Online advertising, UK
Online marketplace Gumtree has partnered with Bauer Media on a new radio and social media campaign to champion the country as we get back to business and to provide inspiration for making the most of the “new normal”.
Jul 27, 2020 | Ad tech, China, Online advertising
Hong Kong has launched The Hang Seng TECH Index, which tracks the 30 largest tech firms that trade in the city, including Alibaba, Tencent and JD.com.
Jul 27, 2020 | Content marketing, Online advertising, Online video, UK
The Bridge, News UK’s commercial division, has launched The Times Social Studio, following in the footsteps of The Sun Social Studio launched last year.
Jul 27, 2020 | E-commerce, FMCG digital marketing, FMCG digital marketing food and beverages, UK
With 62% of all purchases during lockdown made online and only 16% of shoppers planning to return to their old shopping habits, behaviour towards online discounts and spend has also changed, according to new research.
Jul 24, 2020 | Content marketing, Online advertising, Online video, Regulation, UK, USA
A blockbuster antitrust hearing featuring CEOs from four of the biggest tech companies in the world has been postponed.
Jul 24, 2020 | Ad tech, Content marketing, Online advertising, Online video, UK
Omnichannel sell-side advertising platform Magnite has announced the company’s leadership team for EMEA, following the merger of Rubicon Project and Telaria earlier this year.
Jul 24, 2020 | Ad tech, Content marketing, Online advertising, Online video, Programmatic, UK
Sky Media, the advertising sales arm of Sky, has struck a partnership with TVSquared to launch a market-leading direct web attribution tool across linear, on-demand and addressable TV advertising campaigns.
Jul 23, 2020 | Content marketing, Marketing transformation, UK
Liverpool FC have partnered up with Intel in order to provide online fans on social media and the official website fans with more video content.
Jul 22, 2020 | E-commerce and E-retailing, India
Global secure personal authentication firm MyPInPad has struck a strategic partnerships with Mswipe, India’s largest independent mobile POS merchant acquirer and network provider, and the world’s leader in digital payments, Visa, to propel contactless payments in India.
Jul 21, 2020 | France, Germany, UK
European consumer satisfaction ratings for online shopping journeys during the Covid-19 lockdown were among the highest globally with shoppers reporting the lowest rate of out-of-stocks and shipping delays during the crisis when compared to other countries, according to new research.
Jul 20, 2020 | Content marketing, E-commerce and E-retailing, Instagram, Marketing transformation, Mobile, Social, USA, Viral and buyrals
Instagram has launched the next stage of its on-platform ecommerce experience with a new ‘Shop’ section in the Explore tab, showcasing a range of personalised items within a single buyable feed.
Jul 15, 2020 | Content marketing, Online advertising, UK
The economic damage caused by the Covid-19 pandemic has led to a reduction in all types of marketing, with events spending hardest hit and online budgets falling 35%, according to new data.
Jul 15, 2020 | E-commerce and E-retailing, USA
Consumers continued to move more of their shopping online, with June generating a record $73.2bn in total spend, up 76.2% on last year, according to new research.
Jul 15, 2020 | Mobile, Regulation, UK
In a major U-turn, the UK government has ordered all Huawei technology to be stripped out of the UK’s 5G network by 2027.
Jul 14, 2020 | India, Marketing transformation, Online advertising, Search engine marketing
Google has announced plans to invest $10 billion in India over the next five to seven years to “accelerate digitisation” in the country, as tech giants increasingly look to the huge market as a hub for growth.
Jul 10, 2020 | E-commerce and E-retailing, FMCG digital marketing, FMCG digital marketing food and beverages, UK
Eating and drinking out in bars and restaurants is the top activity adults are looking forward to resuming post-lockdown, but only a third plan to do so as caution remains, according to new research.
Jul 8, 2020 | Online advertising, Skills, UK, UK digital marketing
Commuters journeying into the UK capital spend nearly two and a half hours per day travelling door-to-door, an average of £10,020 worth of unpaid time, according to new research looking into the costs and savings of remote working.
Jul 7, 2020 | China, Regulation
Google, Facebook and Twitter and Telegram are among tech companies that are pausing processing requests for user data from Hong Kong law-enforcement agencies following China’s imposition of a national-security law on the city.
Jul 7, 2020 | Content marketing, UK
Digital scrapbook app Storychest is launching a new children’s initiative, helping families through lockdown to create diaries of their experience that will be shared with future generations.
Jul 6, 2020 | Email marketing, Online advertising, UK
Multiple email performance metrics have improved over a five-year period – with delivery, open and click-to-open rates all increasing, according to new research.