Brits tune in to TV to get through coronavirus outbreak
There has been a substantial increase in daytime TV viewing in the UK since social distancing measures came into force, according to new research.
Online retailer donates 5,000 compression socks to help Scotland’s nurses fight fatigue
Glasgow online travel accessories retailer Trtl, whose sales have dropped 95% in the past two weeks has donated 5,000 pairs of compression socks to help Scots nurses combat Covid-19.
Advertising in a lockdown: What consumers expect from brands during the Covid outbreak
As more countries across the world impose lockdown restrictions to fight the spread on the Coronavirus, how is consumer sentiment towards brands and advertising changing? New research from Global Web Index looks at key markets across the world to uncover why people expect brands to help more and advertise less.
Disney+ goes live across Europe as online viewing figures surge amid lockdown
Disney has gone live in the UK and western Europe as streaming and TV viewing surges with coronavirus keeping millions of people at home.
Bark expands service marketplace to Australia, New Zealand and Singapore
Online services marketplace Bark is launching into three new global markets: Australia, New Zealand and Singapore, further expanding its global presence to eight markets.
Rise of e-learning: 800k tune in to virtual PE session for school kids
A YouTube livestream hosted by fitness coach Joe Wicks attracted nearly one million simultaneous views this morning, as School children around the UK began their first day of home study due the Cornavirus.
How the Coronavirus has (and has not) affected marketing spending
eMarketer has cut its outlook for global ad spending, after decreasing its ad spending forecast in China by more than 6%.
UK pet wellness brand appoints 360OM for paid search drive
Scotland-based pet wellness brand, Bella & Duke, has appointed performance marketing agency 360 OM to run its PPC campaigns across a multi-million paid search account.
UK gambling and betting activities to drop 17% by 2024
The UK gambling and betting revenues will drop by 17% in 2024, according to data gathered and calculated by GoldenCasinoNews.com.
Gumtree launches new campaign for finding ‘a car right up your street’
Gumtree has revealed the next phase of its brand platform The Neighbourhood’s Good in partnership with Fold7, entitled “A car right up your street”.
14% of Brits buy Disney+ subscription as UK faces prolonged time indoors
Interest in Disney’s new streaming service has risen significantly in the lead up to its launch on March 24th, according to new research.
UK gift card industry now worth almost £7 billion
The UK gift card market has grown by almost £1 billion since its previous valuation, according to the latest industry research from the Gift Card & Voucher Association (GCVA), in partnership with GlobalData.
Nearly 75% of Brits ‘don’t feel ready for Coronavirus’
A majority of Brits are feeling anxiety over families, health and travel, as the Coronavirus, and measures to combat it, spreads, according to new research.
Ikea sells on Alibaba for first time
Ikea has started selling its products on Alibaba’s Chinese e-commerce platform Tmall, as the furniture retail giant looks to expand in Asia online.
Coronavirus hits China ad spending: Total media ad spend cut by 6.2%
Just months after the first case was reported, it is already clear that COVID-19 is having a negative impact on ad spending in China, with forecasts for total media ad spending cut by 6.2%, according to a new report.
Mobvista revamps mobile ad company under Nativex
Mobile ad tech firm Mobvista is upgrading to a group brand and restructuring its core businesses under the Nativex sub-brand.
Amazon to sell cashier-less tech to rivals
Amazon is to launch a new business line that sells the technology behind its cashier-less convenience stores to other retailers.
Coronavirus: Employer-employee disconnect on home working response
Only 14% of UK office workers been mandated to work from home full-time by their employers during the coronavirus outbreak, despite over half (52%) having expressed a preference for doing so, according to new research.
Sky overtakes P&G to become UK’s biggest traditional advertising spender
Sky was the UK’s biggest spender in traditional advertising in 2019, according to new data.
PRO14 Rugby launches fan experience platform
PRO14 Rugby has launched a new fan-focused web platform for one of European rugby union’s leading Championships, the Guinness PRO14, which features teams from Scotland, Ireland, Wales, South Africa & Italy.
