Disney+ goes live across Europe as online viewing figures surge amid lockdown
Disney has gone live in the UK and western Europe as streaming and TV viewing surges with coronavirus keeping millions of people at home.
Bark expands service marketplace to Australia, New Zealand and Singapore
Online services marketplace Bark is launching into three new global markets: Australia, New Zealand and Singapore, further expanding its global presence to eight markets.
Rise of e-learning: 800k tune in to virtual PE session for school kids
A YouTube livestream hosted by fitness coach Joe Wicks attracted nearly one million simultaneous views this morning, as School children around the UK began their first day of home study due the Cornavirus.
How the Coronavirus has (and has not) affected marketing spending
eMarketer has cut its outlook for global ad spending, after decreasing its ad spending forecast in China by more than 6%.
UK pet wellness brand appoints 360OM for paid search drive
Scotland-based pet wellness brand, Bella & Duke, has appointed performance marketing agency 360 OM to run its PPC campaigns across a multi-million paid search account.
UK gambling and betting activities to drop 17% by 2024
The UK gambling and betting revenues will drop by 17% in 2024, according to data gathered and calculated by GoldenCasinoNews.com.
Gumtree launches new campaign for finding ‘a car right up your street’
Gumtree has revealed the next phase of its brand platform The Neighbourhood’s Good in partnership with Fold7, entitled “A car right up your street”.
14% of Brits buy Disney+ subscription as UK faces prolonged time indoors
Interest in Disney’s new streaming service has risen significantly in the lead up to its launch on March 24th, according to new research.
UK gift card industry now worth almost £7 billion
The UK gift card market has grown by almost £1 billion since its previous valuation, according to the latest industry research from the Gift Card & Voucher Association (GCVA), in partnership with GlobalData.
Nearly 75% of Brits ‘don’t feel ready for Coronavirus’
A majority of Brits are feeling anxiety over families, health and travel, as the Coronavirus, and measures to combat it, spreads, according to new research.
Coronavirus: Employer-employee disconnect on home working response
Only 14% of UK office workers been mandated to work from home full-time by their employers during the coronavirus outbreak, despite over half (52%) having expressed a preference for doing so, according to new research.
Sky overtakes P&G to become UK’s biggest traditional advertising spender
Sky was the UK’s biggest spender in traditional advertising in 2019, according to new data.
PRO14 Rugby launches fan experience platform
PRO14 Rugby has launched a new fan-focused web platform for one of European rugby union’s leading Championships, the Guinness PRO14, which features teams from Scotland, Ireland, Wales, South Africa & Italy.
Ad of the week: Three’s epic new ad for 5G Britain
Three’s biggest ever ad campaign aims to be the antidote to winter blues and bleak forecasts with an optimistic glimpse into Britain’s 5G-powered future, complete with holographic Lewis Capaldi and VR space battles.
Twitter fail: Snickers sparks outrage for Welsh language joke
Chocolate bar brand Snickers has apologised after sending out a tweet this week comparing Welsh place names to ‘someone sitting on a keyboard’.
Merkle expands data and analytics business in Scotland with new Aberdeen office
Marketing technology firm Merkle has opened a dedicated office in Aberdeen to support the city’s economic growth.
MediaCom partners with Luke Shires Marketing to innovate UK Theatre & Arts sector
MediaCom UK’s The Entertainment Division (TED) has partnered with theatre and arts marketing company Luke Shires Marketing (LSM).
Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace
Mindshare is developing a private marketplace in the US and UK, an initiative to help LGBTQ media titles win a greater share of advertising investment, with Skyy Vodka one of the first clients to sign up.
Ex Ikea VP launches next gen AR start-up London Dynamics
Michael Valdsgaard, former head of digital transformation at IKEA, has used his keynote speech at Retail Without Borders to launch his latest venture: a high-tech immersive commerce solution provider, London Dynamics.
TikTok ‘to reach 10 million users in the UK by next year’
Social video app TikTok is forecast to surpass 10 million users in the UK by 2021, representing more than 1 in 5 Brits, according to new research.
